# dtc (audio feeds) — RSS Amplifier Recent posts from the 3 feeds in the RSS Amplifier directory that cover dtc. Page: Feed: --- ## [Ep 638: Life After the $260M Exit: Hiya's Adam Gillman on USANA, Target, and Going Global](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-638-Life-After-the-260M-Exit-Hiyas-Adam-Gillman-on-USANA--Target--and-Going-Global-e3ndptu) _2026-08-17 · DTC Newsletter and Podcast · DTC Podcast_ https://directtoconsumer.typeform.com/DTC-Brand?utm\_source=podcast-636&utm\_medium=podcast Subscribe to DTC Newsletter - https://dtcnews.link/signup Adam Gillman co-founded Hiya Health ( hiyahealth.com ), the kids' vitamin brand that launched in March 2020, stayed bootstrapped, and sold to USANA at the end of 2024 at a reported $260M valuation. He and his co-founder Darren still run it, and 2026 is… [Listen](https://anchor.fm/s/205a6c00/podcast/play/124233086/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-14%2F429856787-44100-2-a5a5de0b369ac.mp3) ## [Ep 637: "Find Them Now, Sell Them in November": Pilothouse's 8-Week Black Friday Prep Playbook](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-637-Find-Them-Now--Sell-Them-in-November-Pilothouses-8-Week-Black-Friday-Prep-Playbook-e3ncnnj) _2026-08-14 · DTC Newsletter and Podcast · DTC Podcast_ https://directtoconsumer.typeform.com/DTC-Brand?utm\_source=podcast-637&utm\_medium=podcast Subscribe to DTC Newsletter - https://dtcnews.link/signup pilothouse.co Every year around this time, Eric and Jacob record some version of this episode. This is their seventh Black Friday together, and the through-line hasn't changed: brands sprint through summer, look up at the end of October, and realize… [Listen](https://anchor.fm/s/205a6c00/podcast/play/124198067/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-14%2F429809221-44100-2-5178be3413747.mp3) ## [Ep 636: Inside Kiyoko Beauty's Organic Content Machine: 15 Videos a Day, Sub-$1 CPMs, 8 Figures in Sales](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-636-Inside-Kiyoko-Beautys-Organic-Content-Machine-15-Videos-a-Day--Sub-1-CPMs--8-Figures-in-Sales-e3n48kf) _2026-08-10 · DTC Newsletter and Podcast · DTC Podcast_ https://directtoconsumer.typeform.com/DTC-Brand?utm\_source=podcast-636&utm\_medium=podcast Subscribe to DTC Newsletter - https://dtcnews.link/signup Fifteen videos in a shoot day. A writer's room where creators cross-edit each other's scripts. Hair, makeup, and wardrobe walkthroughs before anyone hits record. This is what organic content looks like at Kiyoko Beauty (kiyoko.ca), the curated Asian… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123920463/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-10%2F429575007-44100-2-765ed16f676a4.mp3) ## [Ep 635: "Sit With the Panic": Meta Volatility, Pausing Ads, and AI Cognitive Debt with Pilothouse (After Hours)](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-635-Sit-With-the-Panic-Meta-Volatility--Pausing-Ads--and-AI-Cognitive-Debt-with-Pilothouse-After-Hours-e3n1ncf) _2026-08-07 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup pilothouse.co Meta has been up and down since the outage a few weeks back, and the timeline is full of advertisers feeling it. So Eric pulled three of Pilothouse's most senior people onto the after-hours couch: Abby and Aves from the creative and strategy side, and Taylor from the Meta side, for a live conversation about what to do when the… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123837263/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-6%2F429312776-44100-2-996f44f63ea82.mp3) ## [Ep 634: 10,000 Orders in 6 Months Selling Protein Couscous: Bar Bruhis on Launching Boostcous](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-634-10-000-Orders-in-6-Months-Selling-Protein-Couscous-Bar-Bruhis-on-Launching-Boostcous-e3mq9kb) _2026-08-03 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup Bar Bruhis spent ten years building SaaS for Shopify brands. He helped start one of the first email capture tools in 2015, then co-founded KnoCommerce, the post-purchase survey tool 6,500 brands use. In December he finally took his own leap: Boostcous (boostcous.com), the first protein couscous. Six months later he's about to cross 10,000… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123593803/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-31%2F428986390-44100-2-38d688fb3d55d.mp3) ## [How Ridge Uses TikTok Shop and Social Commerce to Drive Ecommerce Growth With Mason Bertrand](https://mindsofecommerce.libsyn.com/how-ridge-uses-tiktok-shop-and-social-commerce-to-drive-ecommerce-growth-with-mason-bertrand) _2026-07-31 · Minds of Ecommerce_ Mason Bertrand is the Director of Social Commerce at Ridge, the nine-figure DTC brand behind the iconic Ridge Wallet. In this episode, we talk about how ecommerce brands can use TikTok Shop and social commerce to acquire new customers and scale profitably. Mason shares exactly how they're doing it at Ridge, plus his top advice for brands just getting started on the platform. You don't want to miss… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Mason_Bertrand.mp3?dest-id=1478937) ## [Ep 633: Why Your Winning Meta Ad Dies in 8 Days, and What to Test Instead](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-633-Why-Your-Winning-Meta-Ad-Dies-in-8-Days--and-What-to-Test-Instead-e3mp5tb) _2026-07-31 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup Liam Robinson and Nate Vankoughnet were two of Pilothouse's first employees and spent years scaling some of its biggest accounts on Meta. Now they've spun out Marlbank Digital (website coming soon), a Meta-only agency built for the brands Pilothouse moved past as it went upmarket: pre-launch up to $100K/month. Want them in your ad account?… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123557227/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-31%2F428936860-44100-2-e3efb965f5c3c.mp3) ## [Ep 632: SheFit on TikTok Shop's Hidden Costs and Why Your New Customer Numbers Are Wrong](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-632-SheFit-on-TikTok-Shops-Hidden-Costs-and-Why-Your-New-Customer-Numbers-Are-Wrong-e3mgqaj) _2026-07-27 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup Melissa Dusendang ran a summer contract at SheFit to "manage the chaos" for one marketing director. She never left. Years later she runs ecommerce and operations, and her actual job is stopping the company from lying to itself with its own data. If you own the P&L, the dashboard, or the customer experience, this one is for you. Melissa sits… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123283219/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-24%2F428566820-44100-2-1e0fe4615185c.mp3) ## [Ep 631: Cracking Profitable, Incremental Scale on Applovin with Pilothouse](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-631-Cracking-Profitable--Incremental-Scale-on-Applovin-with-Pilothouse-e3mflnp) _2026-07-24 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup AppLovin just opened to everyone, and most DTC operators still do not know how it actually works. Jacob runs Meta at Pilothouse, which has spent on AppLovin for nearly two years, back when it was invite only. He breaks down what he sees in real client accounts: the product price points that work, the creative volume it takes to scale, and… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123245753/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-24%2F428515793-44100-2-44df16c48fad8.mp3) ## [Bonus: How One Brand Recovered $1.5M in Amazon Sales From Unauthorized Sellers](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Bonus-How-One-Brand-Recovered-1-5M-in-Amazon-Sales-From-Unauthorized-Sellers-e3mcmu5) _2026-07-22 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup Most brands treat unauthorized sellers and copycats as a cost of doing business. Mario Simonyan treats them as your biggest untapped revenue source. Mario is a former Amazon seller turned brand protection attorney. He started selling kitchenware and artificial turf doormats out of his driveway during law school, got ripped off, and… [Listen](https://anchor.fm/s/205a6c00/podcast/play/123148677/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-22%2F428383468-44100-2-2c1dab6d6aa7f.mp3) ## [Find it on Amazon (Sponsored)](https://crawlproof.com/a/jONyaYtABV0X) _2026-07-22 · **Sponsored**_ Open the Amazon product listing to see details and availability ## [Ep 630: "The Best Ads Say Nothing" | Ari Murray, Chief Digital Officer at Salt & Stone](https://podcasters.spotify.com/pod/show/dtcpodcast/episodes/Ep-630-The-Best-Ads-Say-Nothing--Ari-Murray--Chief-Digital-Officer-at-Salt--Stone-e3m7e9q) _2026-07-20 · DTC Newsletter and Podcast · DTC Podcast_ Subscribe to DTC Newsletter - https://dtcnews.link/signup Ari Murray runs DTC, Amazon and customer experience at Salt & Stone. She came from Sharma Brands, and before that worked on influencer and celebrity brands including a Kardashian line and Halsey's beauty brand. She started as a customer service agent. In this episode she breaks down why the old brand-versus-performance argument is… [Listen](https://anchor.fm/s/205a6c00/podcast/play/122975994/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-17%2F428149988-44100-2-12053f308a71d.mp3) ## [How SpiritHoods Generated $50M Using SEO-Driven Product Development With Latif Hamilton](https://mindsofecommerce.libsyn.com/how-spirithoods-generated-50m-using-seo-driven-product-development-with-latif-hamilton) _2026-04-08 · Minds of Ecommerce_ Latif Hamilton is the Founder and CEO of SpiritHoods, a leading fashion brand known for its festival-inspired faux fur products. Under his leadership, SpiritHoods has generated over $50 million in revenue and achieved top-three search rankings across major product categories by strategically aligning product development with SEO. A creative entrepreneur at heart and fractional CMO, Latif… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Latif_Hamilton.mp3?dest-id=1478937) ## [SMS Marketing Secrets: How Ecommerce Brands Increase Sales and Customer Loyalty With Heather Roach](https://mindsofecommerce.libsyn.com/sms-marketing-secrets-how-ecommerce-brands-increase-sales-and-customer-loyalty-with-heather-roach) _2026-04-01 · Minds of Ecommerce_ Heather Roach is the Director of Marketing at Original Footwear Company, a leading manufacturer of tactical footwear for military personnel, first responders, and outdoor enthusiasts. In her role, Heather has worked to evolve the company's approach to SMS from a basic, automated setup to a more hands-on, test-driven strategy centered on personalization and audience segmentation. Her approach… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Heather_Roach.mp3?dest-id=1478937) ## [The Modern Affiliate Strategy Driving ASTR the Label's Ecommerce Growth With Jessica Kalichman](https://mindsofecommerce.libsyn.com/the-modern-affiliate-strategy-driving-astr-the-labels-ecommerce-growth-with-jessica-kalichman) _2026-03-25 · Minds of Ecommerce_ Jessica Kalichman is the Marketing Director at ASTR the Label, a Los Angeles–based fashion brand known for its contemporary, trend-driven designs. She brings over 12 years of experience in brand development and digital marketing, having previously driven high-impact campaigns in the toy and entertainment industries. Known for blending pop culture insights with data-driven marketing, Jessica has… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Jessica_Kalichman.mp3?dest-id=1478937) ## [How Fire Department Coffee Built a Mission-Driven Ecommerce Brand With Luke Schneider](https://mindsofecommerce.libsyn.com/how-fire-department-coffee-built-a-mission-driven-ecommerce-brand-with-luke-schneider) _2026-03-18 · Minds of Ecommerce_ Luke Schneider is the Founder and CEO of Fire Department Coffee, a veteran-owned coffee company he launched in 2016 in Rockford, Illinois. A US Navy veteran and former firefighter-paramedic, Luke built the brand to combine his passion for high-quality coffee with a mission to support firefighters and first responders. Under his leadership, the company has grown from a small roasting operation into… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Luke_Schneider.mp3?dest-id=1478937) ## [The 3 Big Affiliate Marketing Mistakes Ecommerce Brands Make (And How to Fix Them) With Greg Rollet](https://mindsofecommerce.libsyn.com/the-3-big-affiliate-marketing-mistakes-ecommerce-brands-make-and-how-to-fix-them-with-greg-rollet) _2026-03-11 · Minds of Ecommerce_ Greg Rollett is the Head of Growth at Grommet, a product discovery platform that helps makers, inventors, and ecommerce brands showcase new and unique products to millions of shoppers. As an Emmy Award-winning producer, Greg has helped Grommet launch over 2,000 products in the past two years to a customer base of more than 2.5 million shoppers. Beyond his role in driving Grommet's growth, he… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Greg_Rollett.mp3?dest-id=1478937) ## [The Growth Strategy That Took Blinds.com from Startup to Billion-Dollar Exit With Jay Steinfeld](https://mindsofecommerce.libsyn.com/the-growth-strategy-that-took-blindscom-from-startup-to-billion-dollar-exit-with-jay-steinfeld) _2026-03-04 · Minds of Ecommerce_ Jay Steinfeld is the Founder and former CEO of Blinds.com, the world's largest online retailer of window coverings, which was acquired by The Home Depot in 2014. Under his leadership, Blinds.com grew from a bootstrapped startup in his home to a billion-dollar enterprise, earning a reputation for innovation in ecommerce and technology-driven growth. Jay is also a Wall Street Journal best-selling… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Jay_Steinfeld.mp3?dest-id=1478937) ## [How To Scale DTC, Amazon, and Retail Simultaneously With Chad Massura](https://mindsofecommerce.libsyn.com/how-to-scale-dtc-amazon-and-retail-simultaneously-with-chad-massura) _2025-12-03 · Minds of Ecommerce_ Chad Massure is the Founder and CEO of Rosy Soil, a company creating peat-free, carbon-negative potting soils designed to nurture both plants and the planet. He grew up gardening with his grandmother, a background that sparked his passion for sustainable horticulture and inspired him to reimagine what soil could be. Before founding Rosy Soil in 2022, he worked in the impact and food space, helping… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Chad_Massura.mp3?dest-id=1478937) ## [Scaling With Micro-Influencers: Lessons From Goorin's Ambassador Strategy With Nicky Cutler](https://mindsofecommerce.libsyn.com/scaling-with-micro-influencers-lessons-from-goorins-ambassador-strategy-with-nicky-cutler) _2025-11-26 · Minds of Ecommerce_ Nicky Cutler is the B2B Marketing Manager at Goorin Bros., a premium hat and apparel company known for its cult-favorite line of trucker hats featuring embroidered animal patches. A seasoned marketer, Nicky led Goorin's to over $1 million in affiliate revenue in two years by building and scaling Goorin's ambassador and influencer programs. He previously worked across sales and retail leadership at… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Nicky_Cutler.mp3?dest-id=1478937) ## [PostPilot Fall Editions 2025](https://nerdmarketing.libsyn.com/postpilot-fall-editions-2025) _2025-11-17 · Nerd Marketing_ In this special Nerd Marketing episode, Drew Sanocki and Michael Epstein break down everything new in PostPilot's Fall Editions, the biggest feature drop yet. Featuring AI Benchmarks, Halo (Amazon attribution), and AcquisitionAI, the automation tool transforming how brands acquire customers. Learn how PostPilot is making direct mail smarter, more measurable, and fully multichannel. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_100.mp3?dest-id=3949530) ## [Prime Noise-Cancelling Picks (Sponsored)](https://crawlproof.com/a/Nn7pkxtXS9tV) _2025-11-17 · **Sponsored**_ Browse Prime-eligible, 4-star-and-up noise-cancelling earbuds with fast shipping and deals ## [Direct Mail Goes Multichannel](https://nerdmarketing.libsyn.com/direct-mail-goes-multichannel) _2025-11-06 · Nerd Marketing_ In this episode, Drew Sanocki and Michael Epstein explain how brands can finally measure direct mail's full impact—not just on Shopify, but on Amazon too. They share how PostPilot Halo brings true multichannel attribution to life, why direct mail performs best when digital CPAs spike, and how leading brands are using it to win Black Friday and Cyber Monday. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_99_Webinar.mp3?dest-id=3949530) ## [The Cost Per Impression Era Is Over featuring Prof. Jonathan Zhang](https://nerdmarketing.libsyn.com/the-cost-per-impression-era-is-over-featuring-prof-jonathan-zhang) _2025-10-07 · Nerd Marketing_ Harvard-published marketing professor Jonathan Zhang joins Drew and Mike to unpack research showing how direct mail drives lower CAC and higher lifetime value than digital channels. They dig into the psychology of touch, why Gen Z actually loves mail, and how brands like Amazon and Warby Parker proved it first. A data-driven roadmap for the next five years of marketing. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_98_V1.mp3?dest-id=3949530) ## [Inside Saalt's Playbook for High-Converting TikTok LIVE Sessions With Cherie Hoeger](https://mindsofecommerce.libsyn.com/inside-saalts-playbook-for-high-converting-tiktok-live-sessions-with-cherie-hoeger) _2025-10-01 · Minds of Ecommerce_ Cherie Hoeger is the Co-Founder and CEO of Saalt, a woman-owned period care brand known for its sustainable, reusable cups, discs, and leakproof underwear. With expertise in leveraging education-driven customer engagement and innovative sales channels, Cherie has led the company to become the #1 period care brand on TikTok Shop. Before Saalt, she worked as a technical writer for over a decade and… [Listen](https://traffic.libsyn.com/secure/mindsofecommerce/Cherie_Hoeger.mp3?dest-id=1478937) ## [How Chubbies Avoided Bankruptcy and Built a Nine-Figure Brand with Preston Rutherford](https://nerdmarketing.libsyn.com/how-chubbies-avoided-bankruptcy-and-built-a-nine-figure-brand-with-preston-rutherford) _2025-07-02 · Nerd Marketing_ Preston Rutherford, Cofounder of Chubbies, joins Drew and Michael to share how the brand went from the brink of bankruptcy to a nine-figure exit. They dive into the dangers of ROAS obsession, the shift to a 50/50 brand vs. performance strategy, aligning teams around contribution, and the hard lessons that turned Chubbies into a durable, beloved brand. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_97_V1.mp3?dest-id=3949530) ## [NM Live: Back to School Campaigns and How to Leverage Them for Black Friday](https://nerdmarketing.libsyn.com/nm-live-back-to-school-campaigns-and-how-to-leverage-them-for-black-friday) _2025-06-18 · Nerd Marketing_ Think Black Friday prep starts in the fall? Think again. In this episode, Drew and Michael explain why Back to School is the ultimate test window for Q4 success. They break down four actionable strategies you can launch this summer to identify your most profitable customer segments, validate your creative, and lower acquisition costs—before the holiday rush drives up competition and ad prices. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_96_V1.mp3?dest-id=3949530) ## [NM Live: Leadership Lessons from the Navy and What We've Learned Along the Way](https://nerdmarketing.libsyn.com/nm-live-leadership-lessons-from-the-navy-and-what-weve-learned-along-the-way) _2025-06-05 · Nerd Marketing_ Recorded on Memorial Day, Drew opens up about the top lessons he learned as a Navy intelligence officer - lessons that shape how he leads today. He and Michael also reflect on personal regrets, from family and risk-taking to life metrics that matter most. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_95_V1.mp3?dest-id=3949530) ## [NM Live: Turn Retention into Your Most Profitable Channel with Zak Cassady-Dorion, CEO of ECD Digital Strategy](https://nerdmarketing.libsyn.com/nm-live-turn-retention-into-your-most-profitable-channel-with-zak-cassady-dorion-ceo-of-ecd-digital-strategy) _2025-05-27 · Nerd Marketing_ After auditing hundreds of Shopify brands, Zak Cassady-Dorion has a clear message: You're missing easy revenue. He joins Drew to reveal his retention-first approach, killer Klaviyo playbook, and why PostPilot is his secret weapon. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_94_V1.mp3?dest-id=3949530) ## [NM Live: Touchland's Big Exit, Meta's Future, and What Brands Can Learn from Aviator Nation](https://nerdmarketing.libsyn.com/nm-live-touchlands-big-exit-metas-future-and-what-brands-can-learn-from-aviator-nation) _2025-05-21 · Nerd Marketing_ This week, Drew and Michael unpack the latest tariff relief and what it means for DTC operators, break down Zuck's vision for Meta as a fully automated ad platform, and explore the tension between brand and performance marketing. Plus, a deep dive into Aviator Nation's remarkable rise—from Venice Beach to Forbes' richest list. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_93_V1.mp3?dest-id=3949530) ## [NM Live: How We Run a Remote Company Without Losing Alignment](https://nerdmarketing.libsyn.com/nm-live-how-we-run-a-remote-company-without-losing-alignment) _2025-05-07 · Nerd Marketing_ What really changes when your DTC brand scales from 10 to 120 people - remotely? Drew and Michael break down the systems, rituals, and mindset shifts that helped PostPilot grow fast without losing culture, speed, or clarity. From all-hands to offsites to decision frameworks, this is a behind-the-scenes look at scaling alignment in a distributed team. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_92_V1.mp3?dest-id=3949530) ## [profullstack on Ko‑fi (Sponsored)](https://crawlproof.com/a/Xy6mwPlZZUPq) _2025-05-07 · **Sponsored**_ Open the creator's Ko‑fi page. ## [NM Live: Navigating Uncertainty — What Tariffs & Consumer Trends Mean for DTC](https://nerdmarketing.libsyn.com/nm-live-navigating-uncertainty-what-tariffs-consumer-trends-mean-for-dtc) _2025-04-23 · Nerd Marketing_ Drew and Michael are joined by PostPilot's Head of Finance, Daan Harmsen, to unpack what the latest eCommerce data reveals about consumer behavior and shifting market sentiment. They dive into lessons from past tariff disruptions and share practical strategies for leading through uncertainty—emphasizing transparency, adaptability, and keeping momentum when it matters most. [Listen](https://traffic.libsyn.com/secure/nerdmarketing/NM_91_V1.mp3?dest-id=3949530)