A Random Walk Down Recsys - Part 5

Welcome back to the fifth installment of A Random Walk Down Recsys. This batch of papers reflects how quickly the generative recommendation playbook is being adapted to new verticals and tightened for production. Six papers, four themes: Generative Recommendation for Ads — two concurrent works, one from Kuaishou and one from Tencent, both attacking the same gap: today’s GR systems are heavi...