98. Michael E. Jordan: Building a $100M Brand from Nothing, Passion, and Purpose

Michael E. Jordan is the founder and CEO of UNRL, a rapidly growing athletic and lifestyle apparel brand. In this conversation, Michael E. Jordan shares his journey of bootstrapping UNRL from his mom's basement with just $300, highlighting the challenges and triumphs along the way. He discusses the importance of passion, resilience, and authenticity in building a successful brand, and how his…