2026 Midterm Election Ad Playbook

The 2026 midterms are coming up fast, and the advertising landscape is about to get crowded. AdImpact projects that political ad spending will hit $10.8 billion in 2025–2026, marking a substantial 20% jump from what campaigns spent in 2022. Voter behavior also isn’t what it used to be. Media habits keep shifting, and technology keeps […] The post 2026 Midterm Election Ad Playbook appeared first on…