Why Every Org Should Be Investing in Predictive AI

Businesses are pouring millions into generative AI—chatbots, copilots, “agents”—while quietly ignoring the other half of the AI stack that’s been delivering measurable value for decades. Predictive AI doesn’t write poetry. It predicts who’s going to churn, which transaction is fraud, and which customer is worth contacting. It calculates probabilities and helps you act on them at scale. Not…