Impact.com’s Dave Yovanno Wants Brands to Stop Shouting

Dave Yovanno believes that many brands keep shouting when they should be listening. "People no longer trust ads—they trust communities," he says, and the brands winning today are those partnering with the creators, advocates, and publishers who shape what communities see, share, and believe. As CEO of impact.com since 2017, he has spent nearly a decade building the around that idea. The numbers…