From Aros Marine to AROS: making growth visible

For Giedrius Valainis, CEO of ship interior outfitting company Aros Marine, the decision to rebrand did not come from a desire to look different. It came from a need to represent the business more accurately. “There comes a point when growth is no longer only about size, but about clarity,” he says. “It becomes about how you explain who you are, what you do, and where you create value for…