More Phia Affiliate Misconduct: On-Exit Clicks and Cookie Refreshes

Under affiliate marketing contracts, an affiliate link may only be invoked in specific circumstances. (Rakuten: only when “the user knowingly tak[es] an action”; Awin: “if the user voluntarily and intentionally interacted with the Ad Media or Tracking link.”) I wrote last month about Phia’s “auto_drop” feature forcing clicks when users visit a merchant’s shopping cart – Continue reading "More Phia…