Truly Great Questions: Level 1

A friend recently asked how we size up opportunities so fast. My answer? After years of building, investing, and advising, we have honed our ‘Truly Great Questions’, a quick way to understand any business, deeply and strategically. We’ve split them into two levels: Level 1 is for clarity; Level 2 is for conviction. This post dives into Level 1; I’ll share Level 2 in another post soon. The 5…