Launching something no one understands | The Unlock Story

What do you do when you know there's a better way to build an industry and you're willing to walk away from everything you've built to prove it? In this episode, Christin and Amber sit down with Jim, Co-Founder and CEO of Unlock, to discuss what it takes to leave a successful company, challenge conventional thinking, and build a category-defining business from the ground up. Jim shares the story…