Joey Angelo, Co-Founder of SipsMARGS, on Building a Brand That Caught Sazerac's Eye — What It Takes

Send us Fan Mail Not every RTD brand gets acquired by one of the world's biggest spirits companies. Fewer still land Alix Earle as an investor along the way. Joey Angelo, co-founder of SipsMARGS and Su Casa Mezcal, did both, and the path there ran through 15 years inside the distribution tier, watching thousands of brands succeed and fail before building one himself. In this episode, Joey walks us…