BTB187: Karen Anderson, Co-Author of The Bezos Letters & Associate Publisher at Morgan James: What Makes a Book Worth Recommending? | Book Positioning & Reader Trust

We're back for a second episode with Karen Anderson , a publishing strategist and direct response marketing expert who has worked across every major publishing model and co-author of the Wall Street Journal and USA Today bestseller The Bezos Letters . Building on our previous conversation about what makes a book worth publishing, we now explore what makes a book actually work, from reader…