GNW Finds GEO Adoption Accelerating Across B2B Marketing

Key Takeaways GEO has passed the tipping point, with 92% of organizations already experimenting or operationalizing it and 78% of investors reporting measurable ROI, faster than most emerging categories ever deliver. Adoption is outpacing ownership, since fewer than 15% of organizations have a dedicated GEO owner even as AI-driven traffic tops 5% of total website […] The post GNW Finds GEO…