# b2b companies (blogs) — RSS Amplifier Recent posts from the 3 feeds in the RSS Amplifier directory that cover b2b companies. Page: Feed: --- ## [AI Can Write Your Copy. So Why Is Your Marketing Still Not Working?](https://orangeowlmarketing.substack.com/p/ai-can-write-your-copy-so-why-is) _2026-05-15 · Orange Owl · Orange Owl Marketing Newsletter_ A business owner can now create in one weekend what used to require a copywriter, designer, developer, editor, and content team. ## [Your Best Source for B2B Content Ideas](https://www.north10feet.com/post/your-best-source-for-b2b-content-ideas) _2025-12-18 · Aleassa Schambers · North10Feet_ If you’re struggling to come up with strong B2B content ideas, the issue isn’t "we need more creativity" it’s probably where you’re looking. Try listening to prospects, clients, and real conversations. ## [How to Warm Up B2B Lead Prospects: It Takes Both Marketing and Sales](https://www.north10feet.com/post/how-to-warm-up-b2b-lead-prospects-it-takes-both-marketing-and-sales) _2025-12-12 · Aleassa Schambers · North10Feet_ If you're wondering how to warm up B2B leads in a way that actually moves the funnel, the answer isn’t more demos or product pushes, it’s value-led marketing paired with personalized sales outreach. When these two motions work together, cold prospects turn into real conversations. ## [The Timeless B2B Foundational GTM Truths](https://www.north10feet.com/post/the-timeless-b2b-foundational-gtm-truths) _2025-11-11 · Aleassa Schambers · North10Feet_ The fundamentals of foundational GTM haven’t changed even though channels, tools, and trends constantly shift. This post breaks down the timeless principles across marketing, sales, and brand that continue to create clarity, trust, and momentum. ## [Running marketing without a marketer? How to identify what’s broken (and fix it)](https://www.north10feet.com/post/running-marketing-without-a-marketer-go-to-market-assessment-to-identify-whats-broken-and-fix-it) _2025-10-07 · Aleassa Schambers · North10Feet_ If you’re a founder, CEO, or CRO owning marketing by default, I doubt you actually need another campaign (the default response), you... ## [The Unsexy Side of Growth: Guardrails, Dashboards & Playbooks](https://www.north10feet.com/post/the-unsexy-side-of-growth-guardrails-dashboards-playbooks) _2025-09-29 · Aleassa Schambers · North10Feet_ Most companies chase growth through quick-win lead-gen campaigns, tech stack upgrades, and/or a lot list cold calling. Because growth... ## [Marketing Isn't a Cost Center, It's a Business Unit](https://www.north10feet.com/post/marketing-isnt-a-cost-center-it-a-business-unit) _2025-09-18 · Aleassa Schambers · North10Feet_ Marketing isn’t “ads and leads” anymore. It’s a company inside your company. We’re running brand, demand gen, product marketing, CX,... ## [Operationalizing a Program When Inputs Are Thin](https://www.north10feet.com/post/operationalizing-a-program-when-inputs-are-thin) _2025-09-11 · Aleassa Schambers · North10Feet_ Most of my favorite work starts with a shrug: “We need… something.” Here’s how I operationalize a program when inputs are thin: set the stakes, find the gaps, pick two moves, make it real fast with a one-page decision brief and early proof, then keep momentum with a light weekly cadence and a decision log. Less theater, more outcomes. From fog to finish, tied to company goals. ## [Stop Talking About Yourself: How to Build a Brand Narrative That Works](https://www.north10feet.com/post/stop-talking-about-yourself-how-to-build-a-brand-narrative-that-works) _2025-08-30 · Aleassa Schambers · North10Feet_ Too many companies talk about themselves instead of their buyers. Here’s how to shift your brand narrative so it resonates. ## [The Self-Fulfilling Prophecy of B2B Marketing’s ‘Support Role’ Label](https://www.north10feet.com/post/the-self-fulfilling-prophecy-of-b2b-marketing-s-support-role-label) _2025-08-11 · Aleassa Schambers · North10Feet_ Somewhere along the way, B2B marketing got comfortable being the order taker. We’ve accepted the idea that proving our impact on revenue is too hard, too messy, or too indirect — and in the process, we’ve let sales own the spotlight. But the truth is, while it’s harder to track marketing’s contribution in complex B2B cycles, it’s not impossible. If we don’t connect the dots we leave the “marketing… ## [International money transfers (Sponsored)](https://crawlproof.com/a/ZYIagGu0E3WM) _2025-08-11 · **Sponsored**_ Send money to other countries and manage multi‑currency balances online. ## [Why Building a Marketing Strategy Feels 'Slow' and Why That’s a Myth](https://www.north10feet.com/post/why-building-a-marketing-strategy-feels-slow-and-why-that-s-a-myth) _2025-07-21 · Aleassa Schambers · North10Feet_ Strategy often gets a bad rap for slowing things down, but the real drag on results is running fast in the wrong direction. In this post, we unpack why building a marketing strategy feels slow, why that’s a myth, and how even a quick alignment sprint can accelerate results across your entire funnel. ## [How to Build Thought Leadership?](https://orangeowlmarketing.substack.com/p/how-to-build-thought-leadership) _2025-03-13 · Orange Owl · Orange Owl Marketing Newsletter_ A Comprehensive Guide ## [🎯 Ready to Own Your PR? Join My PR Masterclass - 5 Seats Open](https://forberger.substack.com/p/ready-to-own-your-pr-join-my-pr-masterclass) _2024-10-21 · John Forberger · Comms All Ye Faithful w/ John Forberger_ $500 Discount for You ## [Make your impression count :)](https://orangeowlmarketing.substack.com/p/make-your-impression-count) _2024-10-10 · Orange Owl · Orange Owl Marketing Newsletter_ its you not them, always remember! ## [Get something from everything 🤨](https://orangeowlmarketing.substack.com/p/get-something-from-everything) _2024-10-03 · Orange Owl · Orange Owl Marketing Newsletter_ All about fractional marketing for your growth : ) ## [if Sales is the Destination, Events are the Roadmap](https://orangeowlmarketing.substack.com/p/if-sales-is-the-destination-events) _2024-09-27 · Orange Owl · Orange Owl Marketing Newsletter_ All Hands on Event-Led Growth: the B2B Compass : ) ## [Build it, and they will come?](https://orangeowlmarketing.substack.com/p/build-it-and-they-will-come) _2024-09-20 · Orange Owl · Orange Owl Marketing Newsletter_ Answer to create your successful SaaS product : ) ## [MQLs, SQLs, PQLs](https://orangeowlmarketing.substack.com/p/mqls-sqls-pqls) _2024-09-13 · Orange Owl · Orange Owl Marketing Newsletter_ And everything in between ## [Outbound and PLG: A Winning Growth Strategy](https://orangeowlmarketing.substack.com/p/outbound-and-plg-a-winning-growth) _2024-09-05 · Orange Owl · Orange Owl Marketing Newsletter_ yes, your PLG needs it. ## [AI QA That Opens Fix PRs (Sponsored)](https://crawlproof.com/a/v6TWglNwvHrd) _2024-09-05 · **Sponsored**_ Runs browser QA, files issues with repro evidence, and opens fix PRs. ## [B2B companies: what do you WANT to do with your EMAILS?](https://orangeowlmarketing.substack.com/p/b2b-companies-what-do-you-want-to) _2024-08-30 · Orange Owl · Orange Owl Marketing Newsletter_ Plus: underrated hacks for your growth :)