"I'm just not seeing your stuff on LinkedIn" with Ayo Abbas

Welcome back to The Built Environment Marketing Show hosted by me Ayo Abbas. In this solo episode, I share real data from my own LinkedIn performance (impressions down 17%, engagement up 19%), unpacs how the new 360Brew algorithm is changing the rules, and explain why passive scrolling is quietly killing your reach. If you've been wondering why fewer people seem to be seeing your content, or whose…