The NASCAR Data Garage: Shaping the Future of Fan Engagement with Clay Owensby, Senior Director of Data & BI Technology at NASCAR

In this episode, Dana Gardner, Principal Analyst at Interarbor Solutions, is joined by Clay Owensby, Senior Director of Data and BI Technology at NASCAR. They dive into how NASCAR leverages advanced data analytics and digital services to enhance fan engagement and safety, modernize their data architecture with cloud solutions, and foster a deeper relationship with fans. The conversation also…