The €30K Underspend That Broke Client Trust ft. Simran Harichand

Explore how transparency and accountability can transform PPC campaigns and client relationships. Simran Harichand shares lessons from her experiences, including a major underspend mistake that ultimately strengthened client trust. Main Topics: Accountability and transparency in PPC Rebuilding client trust after budget overspend Foundational best practices in PPC Ethical and effective use of AI…