The Half We Don't Measure

Ask most companies how AI is going and you'll get a usage number back. Seats filled, tokens burned, percentage of engineers active in the tool, PRs opened. Those are all real numbers. What they don't tell you is whether any customer ended up better off. That's the gap I want to talk about. If you're going to incentivize AI use, the thing worth incentivizing is a better outcome for the customer.…