Experience Design, Research & Strategy, Software Development
Live Last read · last published · next check
Most complex initiatives stall because the people driving them are not aligned on why they are doing it, what success should look like, or where to begin. By the time that misalignment becomes visible, teams have often already spent significant time and budget moving in the wrong direction. A Think Session is designed to catch […] The post What Is a Think Session? appeared first on Think Company .
The failure doesn’t look like a failure at first. The project kicks off on time. The roadmap gets built. The migration hits its milestones. And then, a few months after go-live, the audience that was supposed to love the new system has figured out seventeen ways to avoid using it. Tickets come in. Workarounds emerge. […] The post Why Most Software Modernization Strategies Fail appeared first on…
As UX Engineers at Think Company, we are consultants, not just coders. We take a holistic approach to problem-solving that keeps the user at the center of every challenge. We don’t just churn through user stories; we investigate the true meaning of the requirements to ensure we are producing the best possible product for the […] The post Performance, Efficiency, and the User: Our Takeaways from…
The post What Config 2025 Taught Us About Creativity, Craft, and Collaboration appeared first on Think Company .
AI is evolving quickly and the next major innovation, agentic AI, is already taking shape. Just as most companies are ramping up their generative AI efforts, agentic AI is quickly gaining momentum. According to a report from Deloitte, a quarter of companies currently using generative AI will experiment with agentic AI pilots this year, and they […] The post The Rise of Agentic AI: How Financial…
The past several months have been a unique period of reflection and engagement for me here at Think Company. As many of you know, I co-founded Think Company back in 2007 alongside Carl White. Late last year, following the departure of our friend and CEO Russ Starke, I stepped in as CEO on an interim […] The post Energized for the Future: Stepping Up as Think Company’s CEO appeared first on Think…
With significant advancements in technology, shifting healthcare professional (HCP) and patient expectations, and an increased focus on holistic digital health experiences, it’s no surprise that the pharmaceutical industry is evolving rapidly. But perhaps more notable is how organizations across the industry are actively trying to navigate this evolution, working to figure out how to keep […] The…
An organization’s internal tools are the backbone of its operations. A thoughtfully designed digital product is essential for driving employee efficiency, productivity, and ultimately, overall business success. When in-house tools are intuitive, streamlined, and tailored to employees’ needs, they reduce frustration, minimize errors, and save time—allowing teams to focus on higher-value tasks…
Customer support isn’t a single touchpoint in the customer journey—it’s an integral part of every interaction a customer has with your brand, from their initial product discovery to their ongoing usage. So, as organizations strive to improve their customer experience (CX), they must also focus on improving their support function. Delivering seamless, omnichannel support is […] The post Contact…
We get it. No one wants to pay more than necessary for anything, including development work. So, when looking at bids for your next user experience project, it’s tempting to go with the lowest-priced option. After all, code is code, right? Not exactly. What may seem like an obvious money-saving decision can eventually become a […] The post The high cost of cheap dev: Why working with a…
