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Lauren Owen · Jan 3, 2026

Interview: Sustainable Web Design with Tom Greenwood

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Lo · Lauren Owen

As technology races toward faster speeds, greater power, and AI-driven everything, what's the environmental cost?

Originally published in UX Unlocked on May 20, 2025

As technology races toward faster speeds, greater power, and AI-driven everything, one question often gets overlooked: what’s the environmental cost?

In this interview, Tom Greenwood, co-founder of Wholegrain Digital and a leading voice in sustainable web design, explores how we can build engaging, high-performing digital experiences while mitigating the impact on the planet.

Sustainable Web Manifesto

Sustainable Web Design Book

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Read the original on thelaurenowen.substack.com

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