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The Socially Savvy Agent

Carrie J. Little, BS, MS is the Broker Owner of CARMARC Realty Group and Digital Marketing and Data Stratagist for the real estate industry. Carrie is a 20+ year veteran in the business. Here expertise is showing agents how to generate leads with the tools they pay for from their companies and mls. When you learn how to list, you own the inventory. Carrie also, comes from a technology background, television and residential, commercial and new construction.

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AI-Powered Listing Leads

In this episode, I share how Generating listing leads does not have to be complicated. In this episode, I share how real estate professionals can combine AI, MLS data, RPR, Realist, Remine, and their existing databases to uncover seller opportunities and create effective marketing faster. From canceled and expired listings to market updates, postcards, and personalized follow-up, you already have…

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How to Turn Market Data Into Business

Market data alone will not win the listing. People do. But when you know how to explain the numbers, you can create stronger opportunities, set realistic seller expectations, and convert more conversations into clients. In this episode of The Socially Savvy Agent , Carrie J. Little explains how real estate professionals can use the tools they already have to generate seller leads and confidently…

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From One Video to $1.9 Million in Closed Volume

Can social media actually generate real estate business? Absolutely. Carrie J. Little shares how one two-minute video led to $1.9 million in closed real estate volume and why consistency matters more than having thousands of followers. In this episode of Coffee with Carrie, you’ll learn how to evaluate your social media presence, improve your content, understand your analytics, create stronger…

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Stop Buying Leads: The Tools You Already Have Can Grow Your Real Estate Business

In this episode of Coffee with Carrie , we're tackling one of the biggest myths in real estate: you have to buy leads to grow your business. The truth? Many agents already have access to powerful lead generation tools through their MLS, local association, brokerage, and REALTOR® membership—but they're only using a fraction of what's available. In this episode, I'll share practical ways to uncover…

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The seller leads checklist

Coffee with Carrie is where real estate, lead generation, social media, AI, and real conversations collide. In this episode, Carrie breaks down why listings matter more than ever and why the agents who can consistently generate and convert seller leads will control the inventory and the income. From expired listings and preforeclosures to social media strategies, direct mail, AI tools, and seller…

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Your Database Is Your Paycheck: 6 AI Hacks

If your pipeline feels inconsistent, it’s time to look at what you already have. Your database, your data, and your visibility online are the foundation of your business—and AI can help you use all three faster and smarter. In this episode, I break down six practical ways to generate leads using AI—from creating mailing lists and marketing pieces to using local data to position yourself as the…

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Your Next Deal Is Already in Your Phone

If your sphere doesn’t know what you do, you’re unemployed. And I’m not sugarcoating it. In this episode of Coffee with Carrie , I’m breaking down the 7 reasons you need a real client list before your next deal closes. Your next transaction is not hiding in the MLS — it’s sitting in your contacts. We’re talking visibility, leverage, referrals, follow-up systems, and why social media followers are…

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First-Time Buyers = Your Best Buyers (Here’s Why)

In this episode of Coffee with Carrie , I’m breaking down why the best buyer in today’s market is the buyer who doesn’t own a home yet—no house to sell, no contingencies, and way fewer delays. We’ll talk first-time homebuyers, first-generational buyers, and why new construction + down payment strategies can change the game (yes, even if your credit isn’t perfect or you “can’t save”). I’m also…

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Stop Winging It: The Buyer Commitment Blueprint

Grab your coffee—today I’m calling out the “winging it” agents (with love 😄) and walking you through my 15-step Buyer Commitment Blueprint so you can convert leads without fumbling the follow-up. We’re talking first contact like a consultation, buyer agency early, disclosures, financing, showing expectations, and how to guide buyers to a confident decision. If you want to get consistent, get…

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Buyer Leads Aren’t Magic — They’re Built

Buyer leads don’t come from guessing or gimmicks—they come from intention, education, and consistency. In this episode, Carrie breaks down how to stop chasing leads and start building a buyer pipeline using your database, social media, and simple systems that actually convert. If you want buyers who trust you and stick with you, this episode is your starting point. Register for the FREE on buyer…

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This Is Why You’re Invisible on Instagram

If you’re posting consistently and still getting crickets, this episode is for you. Instagram isn’t broken—but the way most people are using it is. In this Coffee with Carrie episode, I break down why visibility has changed, why video is no longer optional, and what you need to do differently if you want leads instead of likes heading into 2026. This is a real-talk episode for anyone tired of…

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