Toronto's Digital Marketing Leader
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Show Highlights In this special “Agency Chat” AMA edition of The SDM Show, host Rob Cairns sits down with recurring co-host Ryan Waterbury for an engaging, rapid-fire Q&A session. They cover Ryan’s journey from print broker to agency owner, the evolution of CMS platforms and web applications, practical hosting and site management strategies, and a...
Show Highlights In this episode of The SDM Show, Rob Cairns looks beyond standard website security and backups to address the often-overlooked digital assets critical to running a business. From local workstation files and cloud sync misconceptions to SaaS platforms, email lists, and social media contacts, Rob explains what you need to protect and why...
Show Highlights In this episode of The SDM Show, host Rob Cairns sits down with business coach and multi-certified energy healing master Jason Rosado. Coming to us from Chicago, Jason dives into why every entrepreneur needs a business coach, the art of focusing on your passion areas, and how managing your internal mindset is just...
What a last few months in the security arena especially in WordPress. Today I thought I would talk a few things: What is Security Built On? The security echo system is hard. Companies like Microsoft Google and WordPress have all kinds of security issues. But we still use them. Why you might ask? Because we...
Show Highlights In this episode, Rob Cairns dives into the critical importance of website security in today’s rapidly evolving threat landscape. With AI-driven cyber threats on the rise, simply having a website without proper security management is no longer viable for businesses. Rob breaks down recent industry vulnerability trends, highlights real-world examples, and makes a...
Show Highlights In this episode, Rob Cairns dives into the critical importance of website security in today’s rapidly evolving threat landscape. With AI-driven cyber threats on the rise, simply having a website without proper security management is no longer viable for businesses. Rob breaks down recent industry vulnerability trends, highlights real-world examples, and makes a...
Show Highlights Host Rob Cairns is joined by recurring co-host Bridget Willard for a marketing segment exploring the concept of “Moneyball” in business and digital strategy. They break down how to look past vanity metrics, focus on high-impact performance indicators, and set up effective customer engagement tactics. Thank You To Our Sponsor Thanks you to...
Show Highlights In this solo episode of The SDM Show, host Rob Cairns discusses the critical importance of maintaining daily backups and regular updates for your WordPress website. He highlights how AI-driven security threats are actively discovering old vulnerabilities and explains why proper website maintenance is essential to protecting your online business reputation, e-commerce revenue,...
Show Highlights In this episode of The SDM Show, host Rob Cairns welcomes back Blake Whittle to discuss his acquisition of Infinite Uploads, a powerful WordPress plugin designed to streamline and improve media library management. Blake shares his journey into plugin acquisition, the importance of building trust during business transitions, and how Infinite Uploads helps...
Show Highlights In this episode of The SDM Show, Rob Cairns sits down with copywriter Todd Jones for an insightful Ask Me Anything (AMA) session focused on copywriting, content creation, and the evolving role of AI in writing. Todd shares practical advice for business owners looking to clarify their message, build trust with their audience,...
Show Highlights In this edition of Agency Chat, host Rob Cairns is joined by Ryan Waterbury (One Dog Solutions) to discuss the real-world realities of WordPress security, performance, and why Ryan decided to build custom plugins for his agency. They dive into the overhead of heavy security plugins, moving protection to the server level, implementing...