YouTube is moving the goalposts on small creators, and the window to grow your channel under the current monetization requirements is closing.
In this episode of Your Sports Media School, Robbin breaks down the upcoming changes to YouTube monetization and why independent sports creators need to take action now. According to the episode, the requirements are set to jump from 4,000 to 8,000 watch hours, while the Shorts requirement doubles from 10 million to 20 million views, beginning in February 2027.
The good news? There’s still time.
Robbin shares the exact playbook his network used to monetize Your Spurs in just 29 days, including channel setup, titles, thumbnails, hooks, retention, publishing, promotion, and audience engagement.
If you’ve been thinking about building your sports YouTube channel, don’t wait until the rules get harder.
Watch the full episode and start building now.
BTW…
Welcome to Your Sports Media School, the newly rebranded version of our podcast built for sports creators, journalists, podcasters, and anyone looking to build their own platform.
We’re taking you behind the scenes as we build our independent sports media network, sharing what’s working, what isn’t, and the lessons we’re learning along the way.
We’re not sure what the cadence will look like just yet, so for now, we’re going with the flow and sharing when there’s something worth sharing.
We build it. We shape it. We share it.
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