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Spika Tech Awarded Gold Honor at the 2026 TITAN Business Awards

London, United Kingdom on 8 April 2026 Spika Tech has been recognized at the 2026 TITAN Business Awards: Season 1, receiving the Gold honour for outstanding achievement […]

Top Sales Cloud Features in Winter ’26

As every Salesforce professional knows, the transition between seasons means more than just a change in the weather; it means […]

Top Marketing Cloud Features in Winter ’26

Winter ’26 brings a wave of new capabilities to Marketing Cloud (Next, Engagement, Account Engagement), especially around AI content, channels, […]

Top Service Cloud Features in Winter ’26

Salesforce Winter ’26 brings a range of practical updates designed to help support teams work faster, smarter, and more efficiently. […]

The EU AI Act Explained: What It Means for You, Businesses, and the Future of AI

When the European Union passed the GDPR back in 2018, it changed how the world thought about data privacy. Now, […]

What Is Agile, and Why Is It Important for CRM Projects?

Building a house without a fixed blueprint means adding rooms and features as needs evolve. You might start with a […]

The Power of Data Analytics in Making Informed Business Decisions

Imagine you’re planning a road trip. You could just hop in the car and start driving, hoping you’ll get to […]

How AI Can Drive Efficiency in Customer Service

Imagine calling customer service and getting stuck on hold for what feels like forever. By the time you reach a […]

How CRM Systems Can Redefine Customer Relationships

In today’s fast-paced digital world, businesses face increasing challenges in managing customer interactions efficiently. With the rapid evolution of technology […]

The AI Regulatory Landscape: What Enterprise Leaders Need to Know

As artificial intelligence (AI) accelerates its integration into the fabric of business operations, the regulatory landscape surrounding it is evolving […]