Meta adds new AI subscription packages
The company is looking to monetize its artificial intelligence investments even as a new report from Reuters sheds light on some internal challenges.
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Instagram launches connected TV promotion
AdAge reported that the app is teaming up with creators to highlight the benefits of shared viewing experiences, such as watching Reels with friends.
Snapchat highlights opportunities for sportsbook and prediction market ads
The company partnered with Alter Agents to survey users above the legal betting age about their usage of the app when placing wagers.
X revives Twitter’s Lead Gen Ads
The platform updated some parts of the format while preserving the functionality of this previously retired CTA feature.
Meta settles landmark lawsuit for $18B
The company agreed to the payout as well as a series of restrictions aimed at curbing the use of Facebook and Instagram among users under age 18.
TikTok expands public placement opportunities for advertisers
The company continues to introduce Out of Phone promotion expansions as it brings in-app content to billboards, in-store displays, cinema promos and more.
Meta tests auto-DM response for Instagram ad comments
A similar Reply to Keywords feature is already available via inbox automation and Meta Business Agent options.
YouTube enables users to create multiple custom feeds
YouTube is giving users more direct input into their feed preferences.
Instagram launches First Draft for Reels
The new option allows users to generate a single video by automatically picking out the best parts from existing clips.
WhatsApp adds new passkey and two-step verification options
Users will be able to add more than one passkey to an account on both Android and iOS and six-digit PINs will be expanded to longer, full passwords.
Pinterest hobbies report highlights DIY and vintage
The platform said users are focused on hands-on, offline pastimes including kitchen- and nature-themed crafts.
Meta is developing an AI glasses kill switch
Patentlyze reported that the company filed a patent earlier this year for a cut-off switch designed to prevent unauthorized recordings.
TikTok launches newsletter to share creator insights
The newsletter, called The Creator Cut, is designed to share insights from livestream creators on how to make an impact with short-form content.
Threads tests podcast transcripts
The platform is syncing audio and embedding the results in-stream, allowing listeners to follow along even in sound-off environments.
TikTok may influence teen eating behaviors
A new study published in the Journal of Nutrition Education and Behavior found that adolescents may be especially influenced by food-related content.
LinkedIn says 1M people have reported AI slop
Since the platform introduced an option for flagging what it deems "low substance, low effort" posts in the app, that type of content has seen 40% fewer overall views.
Edits gets improved project management and AI features
The Meta-owned app updated its project folders and added a new way to convert still images to video clips.
Meta expands vibe coding Pocket app to US users
The company's new app lets creators design simple interactive projects called gizmos using artificial intelligence prompts.
YouTube simplifies its AI claims process
The platform has updated its system to alert creators about potential image misuse and provide opportunities to dispute allegations.
Meta removes option to exclude ad placements
The company will use an automated system to target display options, and brands will no longer be able to decide which apps receive promotions.
Google adds simplified A/B testing for search ads
The new creation flow will make it easier for brands to experiment with promotional campaigns and determine how changes affect performance.
TikTok explores expanding in-stream payment options
The app's China-based version highlights Douyin Pay as a key transaction option, and Bloomberg reports that a similar feature may be coming to the U.S.
How social platforms measure video views
Brands and marketers may need to reconsider what counts as engagement right now in order to ensure accurate campaign reach and audience interest.
Meta highlights rising brand opportunities in women’s sports
Meta's latest report looks at the rising opportunities of engagement with women's sports across its platforms.
Meta AI launches for Mac
The app is designed to integrate all the features from the mobile version and allow for more workflow functionality.
Meta adds AI-powered assistant for SMB owners
A new tool allows small businesses to integrate analytics from multiple sources in order to optimize platform strategies.
LinkedIn adds AI-powered event highlights
Marketers can use the new feature to automatically create clips from live recordings and turn them into short-form chapters.
TikTok Live adds AI-generated intros
The app is offering creators the opportunity to generate summaries of themselves using artificial intelligence-powered tools.
X offers $175K for Grok-generated versions of The Odyssey
Platform owner Elon Musk voiced a personal dislike of director Christopher Nolan's recent film and asked creators to reinterpret the story using artificial intelligence.
X offers up to $200K for Grok-generated version of The Odyssey
Platform owner Elon Musk voiced a personal dislike of director Christopher Nolan's recent film and asked creators to reinterpret the story using artificial intelligence.
YouTube rolls out improvements for Connected TV
The company added multiple new features, including the ability to turn creator playlists into shows so viewers can stream videos episodically.
Reddit tests AI-powered conversations
The app is rolling out a limited trial of artificial intelligence voice simulations to animate and voice posts.
Meta faces unprecedented legal battle
The company is looking at more than $1 trillion in penalties if the coalition of 29 state attorneys general win their latest case.
Meta’s true AI costs exceed previous accounts
The company's future obligations could amount to nearly $700 billion in unreported expenditures, according to the Wall Street Journal.
X Chat updates composer
Features include a simplified interface, new voice message gestures and improvements to message drafts.
X algorithm insights highlight key posting strategies
A report from Business Insider outlined what the app's recent source disclosures mean and how to work within the system.
YouTube is changing how it counts views
The platform said that all formats will soon align with Shorts methodology and measure views the moment a video starts playing.
TikTok owner ByteDance signs Motion Picture Association deal
The agreement protects the film and television industry against intellectual property infringement stemming from artificial intelligence-generated content.
New research reveals 75% of LinkedIn AI citations come from individual profiles, not company pages
Discover what makes LinkedIn content more visible in AI search, based on analysis of 9.5 million citations from Meltwater and LinkedIn.
X adds video overlays
The feature allows iOS users to add text and emojis over clips, bringing the platform's editing capabilities more in line with other social media apps.
TikTok announces 2026 Music on Stage competition
The second annual competition invites musicians to share their work in the app and compete for professional development opportunities.
LinkedIn playbook offers tips on effective ad campaigns
The platform's four-step guide outlines best practices for audience targeting, formatting and measurement.
Teen social media bans face barriers to success
Despite widespread proposals, restrictions on app usage have not yet delivered the intended results.
Google lowers search profile requirements
Brands and creators will now qualify for a dedicated presence with fewer subscribers or followers, opening the feature up to more users.
Meta gives 15,000 pairs of AI glasses to vision impaired users
The initiative is run through not-for-profit charitable organization Vision Ireland and may help assuage some negative sentiment about the devices.
Instagram reveals its new logo
It's the first updated branding for the app in more than a decade and users have received the refresh with mixed reactions.
Meta removed more than 750,000 teen accounts in Australia
The company credited artificial intelligence analysis for improving its enforcement rates with regards to the country's eSafety Commission under-16 social media ban.
X shares new insights into transparency and shadowbanning
The platform released an update to its code display on GitHub that allows users to check their content for any potential restrictions.
Meta publishes holiday marketing guides
The company advised brands to start planning early in order to take advantage of audience insights before the December gifting phase heats up.
YouTube expands access to its in-app AI chatbot
The artificial intelligence-powered function offers contextual responses and is available on desktop, mobile and TV devices.