#shifthappens is the podcast for leaders navigating the frontier of AI, security, and digital trust in the modern workplace. Hosted by Dux Raymond Sy, Chief Transformation Officer at AvePoint, each episode goes beyond the buzzwords to explore the real strategies, hard decisions, and lessons learned at the frontier of business transformation. Conversations span artificial intelligence, digital transformation, the future of work, information security, leadership, and real-world implementation —…
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Ep. 133: What Is Category Design? How to Stand Out in a Crowded Market
Most companies think they have a messaging problem. In reality, they haven't defined who they are and their place in the market. In this episode of #shifthappens, Mike Damphousse, co-founder of Category Design Advisors and co-author of The Category Creation Formula, breaks down why standing out goes beyond being better than the competition. When you own the category, the market doesn't compare you…
Ep. 132: AI Attacks Move in Minutes. Can Your Response Keep Up?
GenAI has industrialized social engineering. The human entry point is now automated, personalized, and scalable, and that changes how security leaders must defend. In this #shifthappens episode, Andrew Carr, Managing Director and Global Head of Threat Management for Booz Allen Hamilton's Commercial Incident Response team, joins AvePoint Chief Brand Officer Dux Raymond Sy and AvePoint Chief Risk,…
Most organizations gave everyone access to AI — and then watched them use it as a search engine. In this episode of #shifthappens, Marco Galimberti, CEO of Venchi Asia Pacific, explains why the real shift is AI use. Drawing from his experience leading a global premium brand across manufacturing, retail, and consumer engagement, Marco breaks down where AI creates immediate value (process…
Ep. 130: AI Readiness Starts Before AI: Identity, Endpoints, and Security First
AI readiness doesn't start with AI; it starts with the infrastructure most organizations overlook. In this episode of #shifthappens, Lior Bela, Business Director for Microsoft Intune, breaks down what it actually takes to prepare managed service providers (MSPs) and their customers for AI adoption, and why skipping the foundation creates more risk than it solves. Lior explains why cloud-native…
Ep. 129: Where AI Meets Work: Why the Browser Is Becoming the New Work Surface
AI is reshaping how work gets done — but the deeper shift is where control sits. Increasingly, that control lives in the browser. In this episode of #shifthappens, Arunesh Chandra, Head of Product for Microsoft Edge for Business, breaks down how the browser has evolved into the environment where employees access information, interact with tools, and engage with AI. As this layer takes on greater…
Ep. 128: Governance Makes AI Work in Healthcare: Managing Privacy and Security in Real Workflows
AI is already shaping how data in healthcare is accessed, exchanged, and used across clinical, operational, and development workflows. In this episode of #shifthappens, Kuma Partner and Executive Vice President of Privacy & Security Jenn Johnson explains why traditional governance approaches are being stretched — and where leaders need to respond differently. Drawing on real-world experience, Jenn…
Ep. 127: What AI Adoption Really Looks Like for Small Businesses
Most organizations treat AI adoption as a technology rollout. However, the ones gaining traction treat it as a leadership and culture challenge. In this episode of #shifthappens, Monica French, USA SMB Director at Microsoft, shares what she's hearing directly from small business leaders navigating AI — and why the human side of adoption is where most initiatives either accelerate or stall. Monica…
Ep. 126: When Security Pressure Hits, Data Readiness Shows
Security frameworks and regulations may change, but the underlying challenge stays the same: Many organizations still struggle to understand their data — how it moves, where it lives, and who is responsible for protecting it. In this #shifthappens episode, Summit 7 Systems CEO Scott Edwards explores what today’s defense and government supply chains reveal about security readiness, using…
Zero Trust is a responsibility leaders choose to own. In this #shifthappens episode, we’re joined by Nicolas Blank, CTO of NBConsult, to unpack why most security programs fail before technology even enters the picture. Through analogies and real‑world examples, Nicolas explains why Zero Trust starts with leadership alignment, emotional buy‑in, and clear guardrails. The conversation explores what…
Ep. 124: Modern Security Starts with Data Governance
Cybersecurity now runs on data, and that dependence is reshaping how organizations think about privacy, risk, and governance. As teams collect more signals to detect threats, long‑standing assumptions about how data should be limited, shared, and protected are being tested. In this episode of #shifthappens, Bojana Bellamy, President of the Centre for Information Policy Leadership (CIPL), discusses…