Seth Godin's Blog on marketing, tribes and respect
Here’s a simple hack/reminder: If you buy something that has a filter or other part that needs replacing, create a recurring event in your calendar. Also mention where you store the extra filters, and include a link on where to buy more of them. Works for monthly dog meds, too. And… If you paint a […]
Culture provides scaffolding, and learning happens over time. The result is that we’re each capable of extraordinary feats. People can fly planes, ski down mountains, figure out how to use Photoshop or a solve a crossword puzzle. But… Most people only exhibit this skill when there’s months or years of exposure combined with cultural forces […]
After doing an autopsy at the morgue, it’s a good idea for doctors to wash their hands before delivering babies. A few hundred years ago, Ignaz Semmelweis proved this now-obvious insight about hygiene. Doctors don’t scrub because it’s fun or convenient, they do it because it’s a powerful way to create better outcomes. When I […]
Is it helping? You wouldn’t stay by passively if someone else was beating you up. Perhaps we shouldn’t accept it when we do it.
The Decware triode amp is the best low-power stereo amp I’ve ever heard. And it’s a bargain. If you have the right speakers, it’s an extraordinary device. And there’s a two-year waitlist. 2000 people, 11 pages long. This approach to timing and production serves all the people that matter to the company. Employees are free […]
If you win an auction to get a click, you probably overpaid. Every other bidder stopped bidding, that’s why you won. Putting attention up for auction is a good business model—for the seller.
When your project, proposal or resume is rejected, it’s tempting to try to understand why. Scrutinize the rejection letter and turn the short sentence into a paragraph or an essay, then play it over and over in your search for how to do better next time. If you can simply answer this rejection, next time […]
Keith Jarrett on improvisation. When the artist is creating in real time, in conjunction with the witnesses in the room, “performance” goes away. It’s creation. Improvisation is a privilege, a chance to create without a guarantee.
There’s a village in Luxembourg that’s right outside the main metropolis. A farmer often ties up a donkey to the little bridge leading to town. The juxtaposition of international digital trading and donkeys is a reminder that as fast as the future arrives, the past also sticks around. We can measure the distance not just […]
You’re not a crow, neither is your project. To get from a village in rural France to Los Angeles, the trip to London might be a tiny fraction of the distance from London to LA, but it takes more than half the time. It’s easy to imagine that every step in our journey proceeds at […]