Senior Technical SEO & AI Search Advisor
Google updated its Search Console documentation TWICE after the post I wrote exactly one month ago (on April 3, 2026). I documented how Google’s initial… The post Google updated its GSC documentation after my posts but synthetic impressions are still logged appeared first on Elie Berreby .
24 SEO concepts GEO gurus overcomplicate for maximum fees: 1) They won’t say they are buying links but they might explain they have to “financially… The post The GEO Matrix: 24 Ways Marketers Mask Basic SEO as Neural Engineering appeared first on Elie Berreby .
Google just stated that “A logging error is preventing Search Console from accurately reporting impressions from May 13, 2025 onward” (April 3, 2026). I welcome… The post Google admits a “logging error” but claims GSC metrics weren’t affected. The math says otherwise. appeared first on Elie Berreby .
Top overachiever in AI Search! 💙 Similarweb’s new Generative AI Brand Visibility Index report confirms that our brand is officially over-represented in AI answers! I’ve… The post Top overachiever in AI Search according to Similarweb’s Generative AI Brand Visibility Index report appeared first on Elie Berreby .
Unsolicited SEO post: I’ll explain why no individual or agency should take credit for the rank improvement we can all witness in the Google Search… The post Google Search ranking improvements are artificial. Here’s why. appeared first on Elie Berreby .
Allow me to explain how e-commerce brands can improve their visibility in AI Search answers by using agentic commerce. In the past, with lexical search,… The post AI Search & E-commerce: Optimize AI Visibility by Feeding the Machine appeared first on Elie Berreby .
Google is WRONG: structured data does impact your site’s ranking. Google wrote that “structured data won’t make your site rank better”. Many SEOs seriously believe… The post Google is WRONG: structured data does impact your site’s ranking. appeared first on Elie Berreby .
Enterprise SEO Cloud Crawler Flagged by Malwarebytes Browser Guard 🚨 CYBERSECURITY: I’m working on enterprise SEO projects. I was comparing cloud crawlers such as SiteBulb… The post Enterprise SEO Cloud Crawler Flagged by Malwarebytes Browser Guard appeared first on Elie Berreby .
xAI acquires X: it is time to compensate content creators I believe that with Grok, xAI reached the top of generative AI models… along with… The post xAI acquires X: it is time to compensate content creators appeared first on Elie Berreby .
Google’s AI mode: I scraped it, I rewrote it, I kept the traffic! Google’s approach is damaging the entire online ecosystem. When you steal content… The post Google’s AI mode: I scraped it, I rewrote it, I kept the traffic! appeared first on Elie Berreby .