Every Monday, Jack Chambers-Ward has in-depth conversations with SEO experts from around the world. Covering topics from attribution in GA4 to networking tips for introverts and everything in between. Search With Candour is the perfect way to kickstart your working week! https://withcandour.co.uk/podcast
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Candour’s Principal SEO Consultant, Brendan Bennett and Design Lead Mark Salisbury join Search with Candour to discuss the growing overlap between SEO, design, UX, and brand, and how AI/LLMs and emerging agentic experiences affect the way we build and use websites. The Candour trio also explore what brand means beyond just a logo, how third-party signals like reviews, Reddit, and search results…
Jack Chambers-Ward hosts a July 2026 AI search and SEO news roundup on Search With Candour. This episode covers everything from new Google Trends features and social media data tracking in Google Search Console to research about ads in Google AI Mode and if Google punishes AI-generated content. Links to articles…
Liv Day and Ellie Wraith from Digitaloft join Search with Candour to explain how to turn client expertise into SEO gold and why you need to create content your competitors can’t copy. They explain why unique, non-commodity content matters more in the AI era, how to extract insights from hesitant clients, and how to build processes (checklists, writer access to experts, ongoing client questions) to…
Jack Chambers-Ward recaps the biggest SEO news from June 2026 on Search With Candour. Jack covers Google’s “Preferred Sources” expanding from Discover into AI Mode and AI Overviews, the new Search Console generative AI performance reporting and contrasts it with Bing Webmaster Tools’ expanded AI visibility reporting. He also highlights the new ability to connect Google Business Profile to GA4 for…
Sean Barber joins Search with Candour to discuss fighting misinformation in the health industry. Misinformation has been exacerbated with the growth of LLMs and AI, which increasingly cite piecemeal sources in ways that can mislead or endanger users. Sean and Jack share examples such as incorrect CPR guidance and confusing emergency and non-emergency phone numbers. Follow Sean: Website:…
Léo Poitevin, founder and CEO of Astrak Agency, joins Search with Candour to discuss why your competitors may be recommended in ChatGPT and other AI search tools while you are not. Topics discussed: Why AI search engines are easier to manipulate than Google How to identify competitors in AI search How to build trust signals for AI search How to use listicles and guest posts to rank in AI search…
Host: Jack Chambers-Ward | https://www.linkedin.com/in/jlwchambers/ | He/him In this episode of Search with Candour, I’m joined by Josh Bachynski, CEO at Be Found Everywhere. With over 20 years of experience, Josh shares insights on ethical marketing and why an evidence-based approach to SEO is important for AI search optimisation. Topics discussed: Why AI Mode is the biggest change in search…
Laura Iancu joins Search with Candour to talk about the growing crossover between SEO and UX and how we should all thinking about “search experience optimisation” (SXO) instead of traditional SEO. Follow Laura: Searchpedia: https://searchpedia.co.uk/ LinkedIn: https://www.linkedin.com/in/laura-iancu-seo/ Bluesky: https://bsky.app/profile/searchpedia.bsky.social TikTok:…
Host: Jack Chambers-Ward (he/him) Vince Nero, BuzzStream’s Director of Content Marketing, joins Search with Candour to discuss whether paying for digital PR is the same as buying links. Vince shares research on link marketplaces, noting many sites have zero organic traffic and only a tiny fraction qualify as high-quality. With some top-tier paid placements averaging thousands of dollars per link,…
Host Jack Chambers Ward shares a special episode of Search With Candour highlighting two talks from SearchNorwich 18 ahead of the first SearchNorwichXL conference on 24 September 2026. 🎟️SearchNorwichXL tickets: https://searchnorwich.org/ In the first talk, Crystal Carter (Wix) discusses using AI tools for “actual intelligence” in SEO by emphasizing human experience, real examples, and opinion,…
