Follow-up: Micro experiment: Classic Truck niche Domain + Social handle
Can having an exact-match social handle grow on its own? Is type-in traffic still relevant? Can a micro side project generate its own following? Check it out!
Scott Mathson, Maker
Web Strategy. SEO, front-end web developer, product founder in Missoula, Montana. This site: a blog with inspiration for digital entrepreneurs, alongside Scott's personal musings. Let's do this.
Latest posts
Thank you for the opportunity Automattic
A brief personal update and reflection from my time working at Automattic. This post acknowledges that my role on their team existed, albeit short-lived.
How to setup DSLR as webcam on macOS - Software + hardware needed for better videos
This post walks through how to setup a Canon EOS DSLR camera as an external webcam on macOS. Goes over all of the software, hardware, supplies needed to get going. Check it out!
How Netlify uses off-site acquisition channels: ‘Deploy to’ buttons on GitHub
Can one of your best acquisition channels be off-site? See how companies like Netlify, Heroku, and others bring user's in from GitHub repos - deploy buttons. Check it out!
Micro experiments on the Web: Niche Domain name and Social handle
Can type-in traffic bring-in visitors to a domain in 2021? Is having a niche, exact match Instagram social handle able to grow any followers on its own? Check it out!
Competition in SaaS doesn’t have to be cut throat
Read an exploration into competition in SaaS. An area that is undeniably fierce, but can it be done in a humane and thoughtful manner? Check it out!
Watch SEO on the Jamstack by Scott Mathson @ VirtuaCon 2020
See Netlify's Scott Mathson present a Jamstack overview, exploring its benefits, and sharing a search-optimized Jekyll boilerplate repo at a virtual conference.
Cloudflare’s DNS Content Hub Case Study - Pt. 1: SEO (8.0K keywords)
Check out this SEO case study series to learn how Cloudflare's DNS content hub of 32 pages ranks for 8,000 highly searched keywords in many countries. 658 kws in the Top 3, 1,594 ranking on page 1 - check it out!
Day in the Life of a Remote Worker: Scott Mathson
Scott Mathson interviewed on WeWorkRemotely's remote worker interview blog series. Series highlights remote worker's schedules, office setups, tips and advice, and more.
How Startups Can Be Like SMBs - Big Dipper Ice Cream, Missoula, MT
How a tech startup can learn brand experience, marketing, and growth lessons from SMBs like Big Dipper Ice Cream and other small-to-medium sized businesses.