Welcome to Retail Ready Tactics!Join Founder and Managing Director of retail consultancy Retail Life Marguerite Bell. Listen as Marguerite shares tips, ideas and actions to support retailers drive and maximise their business performance. Join our Podcast community of Retail Ready Tacticians as we collaborate, innovate and navigate the new and ever changing retail landscape.
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Welcome to the Retail Maximiser Zone – Why Your First 5 Metres Matter. The first impression of your store is made in just 3 seconds and those 3 seconds matter more than you think. In this episode of Retail Ready Tactics , we step inside your Retail Maximiser Zone - the first 5 metres of your store that can make or break the customer experience. These first few metres are your store’s most valuable…
Would You Buy From You? – How to Stand Out and Keep Customers Coming Back What makes your store worth choosing - not just once, but again and again? In this episode of Retail Ready Tactics, we flip the perspective and ask the big question: Would you buy from you? Because if you wouldn’t, why should anyone else? We’ll explore how to sharpen your point of difference, create irresistible drawcards,…
Buy Smarter, Sell Faster - Why Category Insights Drive Better Buying Decisions Your categories aren’t just labels on a shelf, they’re either making you money or costing you money. In this episode of Retail Ready Tactics , we put category insights under the spotlight and show you how smarter buying and faster selling can keep your store profitable and your cash flow healthy. You’ll discover: How to…
Space Matters – How Smart Floorplans Drive Stronger Sales Get ready to look at your store through a new lens. In this episode of Retail Ready Tactics , we explore how every square metre of space can be a sales opportunity - if you know how to use it. We’re putting space under the spotlight and showing you how to turn every shelf, table and display into a sales-driving asset. You’ll learn: How to…
Same Goal, Stronger Together. Let’s talk relationships - the kind that drive results. This episode explores how retailers and wholesalers can work smarter together for stronger sales and shared success. You’ll learn: Why collaboration (not just transactions) drives stronger results What retailers need to ask their wholesalers and vice versa Simple ways both sides can make the partnership more…
Read the signs, stock what sells. In this episode of Retail Ready Tactics , we're diving into the story your sales are trying to tell you. From bestsellers that fly out the door to products gathering dust, your data holds the key to smarter buying, stronger displays, and better cash flow. You’ll learn: How to identify your hero products and high-performing categories Why tracking underperformers…
Only You Can Own Your Brand Story Every retailer has a story, but not everyone is telling it. In this episode of Retail Ready Tactics , Marguerite Bell explores why your brand story is one of your greatest assets, and how it can become a powerful sales and connection tool when used well. You’ll learn: What makes a brand story different from a business bio Why your story helps build trust, loyalty,…
Catch the Eye | Spark Curiosity | Win the Click In this powerful kick-off to Season 2 of Retail Ready Tactics, Marguerite Bell dives into the importance of first impressions and why they matter more than ever in today’s fast-moving retail world. Whether customers are walking past your store, browsing your homepage, or scrolling your socials, you have just 3 seconds to grab their attention. In this…
Customer loyalty is typically something that can be measured, managed and grown. Perhaps now is the time to re-evaluate your customer loyalty/reward program to see if it is meeting your expectations. Listen as we discuss understanding and rewarding your customers and the how personalisation is affecting loyalty/reward programs.
Covid-19 has changed many things in the world of your customer. We have seen their needs and shopping habits change too. Let's make sure you are in tune with your most valuable customers. In this podcast I talk through the process of reviewing your Target Market. After tips to help you identify who your Target Market is, I share thought starters to get you thinking and looking at the world and…