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Respect The Process

One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady. Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

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Puppet Master Jamie Shannon on the Magic of Simple Puppets for Brands Work.

Legendary puppeter Jamie Shannon' s approach to puppetry shows that the most memorable characters come from simplicity, intention, and a process that leaves room for both the performer and the audience to bring them to life. Check out his Puppet Island site. Jamie Shannon is the creator behind beloved puppet projects including Nanalan', the beloved Mr. Meaty, The Groggs on YTV, and the viral…

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Nott Bros. Return to Talk Repeat Clients, Better Commercials and Career Momentum.

Loved hanging out with Nathan Miller and Mark Danciger of the Nott Brothers - talking about what it really takes to make it as a director. We get into how they approach the business side of directing, how they work with clients and agencies, and why being clear and collaborative makes the whole process better. We also talk about how their style has evolved, what they've learned along the way, and…

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How PJ Koll's Timmy IO Turns Production Chaos into Real-Time Profit Data.

EP PJ Koll has spent years in production and founded Where the Buffalo Roam before building Timmy.io , a platform shaped by his experience with the chaos of managing creative work. PJ shares a little of that history and how it led him to create a better way for production teams to stay organized. Enjoy! My Filmmaker Retreat has 3 spots left so save your spot now! FILMMAKER RETREAT JOSHUA TREE '26…

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Wild Gravity's Jon Sneider on Hacking Advertising.

Jon Sneider , Founder of Wild Gravity, teaches us how his small, experienced teams can create better work faster than big, layered agencies. Jon shares lessons from advertising, filmmaking, and AI, showing why speed, collaboration, and craft still beat bureaucracy—and why creators who learn to work lean can make stronger ads, save money, and move ideas into the world much more quickly. Buy his…

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Beauty Commercial Director Jasmin Kuhn: Finding Your Voice.

In this conversation with beauty director Jasmin Kuhn , we dig into the path that helped shape her voice as a filmmaker—from her early exposure to visual storytelling to the commercial work that defines her today. Jasmin shares honest insight on craft, collaboration, paid treatments, and what it really takes to build a strong reputation in the industry. It's a thoughtful look at how experience,…

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Pat Finn Would've Loved These Lovebirds with Tom Kenny & Jill Talley.

Just 15 minutes of me rambling about my caldron of feelings over fun, new work. Enjoy. My Filmmaker Retreat has 7 spots left so save your spot now! NEW COURSE - VIRTUAL PRODUCTION FOR COMMERCIAL DIRECTORS Filmmkaer and friend Kevin O'Brien has shot close to 100 spots on the LED wall. His new course is a tremendous head start to us that will shoot or considering to film on the volumn. Use cose "…

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Shiouwen Hong & Nathan Freise Are Married Filmmakers Thriving Apart.

Explore the dynamic world of Shiouwen Hong and Nathan Freise , married filmmakers thriving on separate creative paths. Shiouwen focuses on impactful documentary projects, while Nathan directs alongside his brother Adam. Discover how these two lovebirds balance personal and professional lives, maintain unique voices, and support each other's artistic journeys. A key takeaway: embracing…

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Ikigai Plus and Your Filmmaker Voice = Reel plus Reputation.

After the last episode's babble, I dig into what it really means to "find your voice" as a filmmaker—especially in the commercial world. It isn't just a visual style, but the combination of your reel and your reputation : the work you put out plus what it's like to work with you. I talk about the balance of ego and humility on set, and explain why repeat business is the magic fourth "R" that grows…

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From 30-Foot Colons to CGI Critters: Staying Tool Agnostic as a Commercial Director.

Just me talking about staying tool agnostic as a commercial director—moving between live-action, CG, and AI without losing my point of view. I share recent job stories, how I'm using my Filmmaker Retreat Joshua Tree and Posh Duo promos as testing grounds for new tools, and why I still put actors, crew, agency team - you know - collaboration above whatever camera, crane or software is hot this…

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Jonathan Del Gatto: Brand Films, Direct-to-Consumer & Creative Coaching.

Jonathan Del Gatto is a visionary filmmaker and creative coach , known for his transformative work in brand films and direct-to-consumer content. In this episode, Jonathan shares his journey from editing TV commercials to founding Brighter Company, where he crafts compelling narratives that connect with audiences. We explore the evolution of content creation—balancing artistry with strategy, the…

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