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So You Want to Write a Book? · Jul 21, 2026

Where book publishing is REALLY headed (with Doug Seibold of Agate Publishing)

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Rea Frey, Doug Seibold · So You Want to Write a Book?

Today, I am so excited to share a phenomenal conversation with the smartest person I know in publishing, Doug Seibold of Agate Publishing. (And check out his incredible Substack, What Publishing Is.)

For those who don’t know, before I pivoted to fiction, I got my start in writing nonfiction, mainly in the health and wellness space. (Before I was an author, I was a personal trainer, nutrition specialist, health writer, and gym owner!)

Agate published one of my earlier books, Power Vegan. Formerly plant-based for 15 years, I used to be wildly passionate about this subject. (Today, I am no longer plant-based, in case anyone cares.)

To this day, I learned THE MOST about publishing from Doug, was treated like absolute gold, and have always admired his attitude about longevity in this business.

Wherever you are in your publishing journey, I hope this conversation brings you some insight, a little laughter, and clarity about the options you have, the state of publishing today, and just what a good book can do in the world.

Please share with anyone you think might need some encouragement on their writing journey!

Read the original on reafrey.substack.com

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