MyTerms is both a privacy signal and a privacy agreement. Moreover, it is a contractual one, and backed by plain old contract law. As conversations about MyTerms grow more vigorous and expand across business, policy circles, and the academy, two big questions are starting to come up. There are surely more, but le’ts focus on the […]
Nitin Badjatia has been laying out more and more reasons, and ways, that enterprises will adapt to customers, rather than the reverse. Read his work and you can start to see what the middle name of both VRM and CRM will mean in the agentic era that is upon us. His latest three: Nobody Owns […]
The EU’s new Digital Omnibus proposal aims to update and expand the GDPR, notably with Article 88b, which includes this: A new Article 88b Regulation (EU) 2016/679 (General Data Protection Regulation), for automated and machine-readable indications of individual choices and respect of those indications by website providers once standards are available. That was written in […]
Last month, Devon Loffreto shared some takes on how this website might look with some big tweaks. Check ’em out: One post. On MyTerms. I think they’re brilliant. We do need a refresh, and I’ve been working with our friends at WordPress on that. The main constraint is that we need to base the site […]
A recent post by Simon Taylor on X expresses something important about AI agents and markets: if an AI agent arrives in a market with a clear mandate— Get me X. Budget Y. Constraints Z. —it obsolesces business-as-usual for digital marketing. See, all of martech and adtech starts with the assumption that human intent is […]
Interesting how old posts get new traffic. The heaviest traffic this morning is to Health Care Relationship Management, which ran almost nineteen years ago. That post concerned a Steve Lohr story in the NY Times titled Google and Microsoft Look to Change Health Care. The gist: The Google and Microsoft initiatives would give much more control to individuals, […]
There is no organisation on Earth with a more audacious purpose than this one: This isn’t shooting for the Moon. It’s shooting for the whole world of business. What Customer Commons wants to restore isn’t just what was lost when the Internet got real. (For example, privacy.) Customer Commons also wants to restore personal agency […]
Nor can CRM. Not really. The middle name of both is Relationship, and those require respect for each other’s boundaries. We don’t have that yet online, and can’t without working standards (hello MyTerms), tech, and norms. In fact, the opposite prevails: extreme exploitation of absent personal privacy. Helen Nissenbaum has been teaching us that for […]
In the dawning decades of our new Digital Age, the news business has shrunk from a galaxy of bright stars to a loose collection of white dwarfs glowing in otherwise dark empty spaces. The empty spaces are called “news deserts.” In the meantime (at least in the US), the redstream is the new mainstream, while […]
No regulation to make organizations respect personal privacy will work. We’ve had cookie laws since the ’00s, the GDPR since the ’10s, and the CCPA since 2020. None of them has worked. All those regulations are aimed at reducing the power of organizations to violate personal privacy. None is to empower people. That’s why, under […]