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Predictable B2B Success

If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you. Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond. Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest…

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AI Adoption: 54% of Workers Bypass the Tools You Bought

While it may seem your team is not using your new AI tools, they may be leveraging AI in ways you have not anticipated, often outside the systems you have implemented. In this episode of Predictable B2B Success, host Vinay Koshy interviews Tom Gersic, whose experience includes SaaS adoption at Salesforce, large-scale AI deployments in global banks, and, as founder of ux.ai, developing advanced…

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Decision-Making Frameworks: The $56M Call a CEO Almost Got Wrong

Imagine making a single decision where the wrong answer could trigger a blackout or put lives at risk. Our guest today, Nissim Titan, is no stranger to this high-stakes environment. As founder and CEO of 4cast, an $8 million decision software company aiming for $30 million. He builds platforms for people whose choices have real-world, sometimes life-or-death consequences: defense units, emergency…

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Why B2B Deals Arent Lost on Price: Theyre Lost on Strategy

Most B2B tech founders blame lost deals on price, but what if that is rarely the real reason? In this episode of Predictable B2B Success, host Vinay Koshy speaks with Alex M.H. Smith, author of "No Bullshit Strategy" and founder of Basic Arts, to challenge common misconceptions about strategy, value, and what it takes to create breakthrough growth. Alex highlights a fundamental problem in the…

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Deflection Rate Is the Wrong AI Metric. Heres What Replaces It

If your company has implemented a chatbot or AI agent in the past two years, you may be focusing on the wrong objectives, potentially resulting in significant revenue loss. In this episode of Predictable B2B Success, we interview Dvir Ginsberg, founder and CEO of Encore, whose innovative approach challenges traditional AI deployment strategies. Many organizations rely on deflection rate, which…

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Why LinkedIn Cant Prove Your Expertise, And What Actually Will

As AI advances in producing content, writing code, and providing professional advice, the question arises: what remains uniquely human in the modern economy? While creativity and relationships are common answers, this week’s guest proposes a different perspective: verified judgment, or the ability to demonstrate accuracy publicly before outcomes are known. We examine whether professional trust and…

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Why Your Discount Code Box Is Killing E-Commerce Conversions

What if the simple discount code box on your checkout page is costing you more than you realize? In this episode of Predictable B2B Success, we meet Mansoor Osmani, a man who spent over three decades advising multi-billion-dollar enterprises on the intricacies of high-stakes negotiation, witnessing first-hand how pricing psychology drives buying behavior from Saudi Arabian Airlines headquarters to…

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The $1M AI Efficiency Play That Started With a Slack Problem

Many B2B companies allocate most of their growth budgets to acquiring new customers, often overlooking the significant revenue potential within their existing client base. Despite clear evidence that improving retention increases profits, customer marketing remains underutilized. In this episode of Predictable B2B Success, we examine why organizations frequently miss opportunities within their CRM…

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Why Your Pipeline Stalls When Buyers Dont Trust Your Category

The conversation addressed a common yet often overlooked challenge for B2B founders: slow pipelines may stem from a lack of trust in the entire product category, not just issues with the product, pitch, or lead volume. Buyers may dismiss a solution before learning about the company, simply because of skepticism toward the category. The discussion emphasized the complex process of establishing…

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$15 Trillion Locked in Client Invoices — Get Paid Faster

What if the advice you’ve spent years giving founders about fundraising and scaling is wrong? On this episode of Predictable B2B Success, Julia Delin, a former venture capitalist, incubator leader at Stockholm School of Economics, and now CEO and co-founder of Cheque, reveals how stepping onto the founder’s side changed her perspective on growth, cash flow, and what it takes to survive as a…

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54% More Leads at Trade Shows Without a Bigger Budget

How much of your B2B pipeline is human, and how much is bots and AI masquerading as prospects? In a world where nearly half of internet traffic is artificial and digital engagement data is more synthetic than ever, how can B2B leaders know when they're making real connections and when they’re just shouting into the void? In this episode of Predictable B2B Success, we’re joined by Anders Boulanger,…

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Why B2B Go-to-Market Fails at Sequencing, Not Execution

What if one proven methodology could turn B2B market share from stagnant to soaring, with a track record of guaranteed growth, yet almost no U.S. company has heard of it? In this episode of Predictable B2B Success, we speak with Hugo Van Den Biggelaar, a former Nike brand strategist turned evangelist for Bitsing, a 33-year-old European methodology that has fueled BMW, Shell, HP Enterprise, and…

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