Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.
In a world where trust is declining, confidently communicating the success of communications has never been more crucial. Even slight confusion or mistrust in metrics can damage stakeholder relationships and impact budgets. In this episode of the PR Resolution Podcast, I bring the most frequently asked questions on measurement from PR teams to two leading independent measurement consultants: Paul…
In this special episode of the PR Resolution Podcast, Stella is joined by Alex Jukes, founder of Jukebox PR and host of the Loud and Unfiltered podcast. They discuss the unique culture at Jukebox, where team members live and breathe their industry; dance music. Just like the fast-paced nature of the music, the conversation bounces from launching the latest super club, sharinmg their secret to…
Yes, this is another podcast about AI in PR BUT the difference between this and other content on the topic is; I guarantee that in 30minutes you’ll feel confident to talk to your stakeholders about their new online reputation strategy and you’ll have your first 5 steps in how to get started. This is your practical introduction to PR and AI Search strategy. In this episode I interview Celia…
Welcome to Episode One, Season Two of the PR Resolution Podcast. We're returning strong! In this episode Stella interviews Lucy Hart, Executive Strategy Director at The Romans; the most awarded PR agency in the industry. Often in PR there can be too much focus on media and not enough on the public. That's why this interview is so inspiring. Lucy talks about her passion for social anthropology and…
In this episode I interview the person that has inspired me the most in my career; Gary Preston. Gary is the founder of CoverageBook, AnswerThePublic and the new (free) PR measurement tool ‘CoverageImpact’. We discuss how the last 15 years of working together in marketing and the last 10 years of Gary being a successful software founder in the PR industry has led to the launch of this new PR tool.…
In the 25 years Steph Bridgeman has been working PR measurement, the world, media consumption and data has changed. But at a time when technology and data is abundant, why are we hearing of PR budget cuts and team struggles with proof of outcomes? In this fascinating podcast chat Steph and I explore why this is; from pivot table and design skills to senior management experience being involved, we…
It's January 2024, offcially back to work. But before you dive into your next campaign its important to consider focus and development for the year. What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help of PR powerhouse Stephen Waddington to help us do exactly this. So grab a coffee and listen to this 30…
In this episode Stella interviews Carla Boyd, Senior Social & Content Marketing Manager at Cineworld Cinemas Live from the Cineworld London Head Quarters they delve into influencer relations and why Cineworld UK has decided to switch nearly all of their communications to working only with social influencers over journalists. Carla explains how the essence and the feeling of cinema is being brought…
In this episode Stella interviews the Chief Executive of the CIPR (Chartered Institute of Public Relations) Alastair McCapra. They talk about FTSE 100 businesses and the lack of PR expertise in executive leadership teams and on boards in the UK. Alastair and Stella explore the reasons for this; including reputation management being viewed as a ‘when it happens’ scenario right through to senior…
Bev Boyle, who is the Global Head of Media at World Animal Protection, plays a pivotal role in shaping the narrative around animal welfare on a global scale. She's at the forefront of crafting media campaigns that not only raise awareness but also inspire action. In this episode of the PR Resolution Podcast, Stella and Bev discuss a current campaign that is making change; Bev shares how the ‘Stop…