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Power Hour Optometry

Join us for the latest ideas and innovations in the optometric industry. Brought to you every Wednesday by Power Practice. Learn more at www.PowerPractice.com

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60% Convert at $4,500/pt: Are You Doing Virtual Myopia Consults Yet?

What if one of the biggest opportunities in your back-to-school schedule did not require more chair time? Dr. Kate Daluyin has built a highly successful myopia management program inside Vision Source Studio 20/20, and one part of her process immediately caught Eugene's attention. When Dr. Daluyin identifies a child who needs myopia management, most of the deeper conversations with the family…

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Great Ideas. Zero Follow-Through. The Missing System Behind Every Failed Practice Initiative

How many good ideas have disappeared inside your practice? You heard something at a conference, identified a new revenue opportunity, and told the team what needed to change. Everyone agreed. But then, a few weeks later, you realized nobody was really doing it anymore. That is not an idea problem. It is an execution problem. This week on Power Hour, host Eugene Shatsman sits down with Co-Creator…

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The OD's Guide on How to Build a $1 Million Aesthetics Practice

Most ODs who enter aesthetics start in a similar place. They purchase IPL or radio frequency technology for dry eye. They discover the equipment can do more. They add a few aesthetic treatments to the schedule, and then the opportunity stalls. The devices are there. Patients show some interest. But aesthetics never becomes a real business. This week on Power Hour, host Eugene Shatsman sits down…

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Three Practices Reveal Where Your Optical Is Leaking Profit

Most practices assume that selling more glasses means making more money. But what if that is not always true? In this week's episode of Power Hour, host Eugene Shatsman sits down with Dr. Lacy Crissup (Co-Owner of Claremore Eye Associates), Dr. Trinae Rosato (Owner of Rosato Family Eyecare LLC) and Dr. Brian Abert (Founder of Vista Eye Care and Member of the AOA & COA), to discuss what happened…

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STOP Saying "How Are You?": How We Waste Our Best Chances to Build Meaningful Connections

How are you? Most people answer that question without thinking. "Good. Fine. Okay." Then the conversation moves on, and nothing meaningful is learned. But what if that question is one of the reasons so many conversations stay stuck at the surface? In this week's episode of Power Hour, host Eugene Shatsman sits down with Bart Foster, Founder and CEO of BusinessOutside, to discuss how better…

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Warning! Q2 Numbers Need Your Attention. Make Your Proactive Plan Today

Independent practice performance is under pressure. Refractions are down. Revenue is down. Exam-only behavior is climbing. And for many practices, the first half of 2026 has been much tougher than expected. In this week's episode of Power Hour, Eugene Shatsman sits down with Dr. Jason Lake, General Manager of PERC & Opti-Port, to examine real-time independent practice performance data and discuss…

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The Big Optical Playbook: The Strategy Behind Patient Capture and Optical Growth in Your Practice

You did the exam. You built the relationship. You made the recommendation. And then the patient walked out and bought their eyewear somewhere else. That moment is one of the most frustrating leaks in an independent practice. But it is also one of the most strategic opportunities. In this week's episode of Power Hour, host Eugene Shatsman sits down with Megan Molony, Vice-President of the Optical…

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From Doctor-Owner to Practice CEO: Building a Business That Can Grow Beyond You | Dr. Nick Lillie

What does it actually mean to be the CEO of your practice? For many practice owners, that question does not become real until growth starts creating pressure. The practice gets busier. The team needs more direction. Associates need more training. Patients still expect the owner's touch. And suddenly, the thing that once felt like a successful business starts feeling like a very well-paying job.…

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$800–$1,100+ Revenue Per Patient Across Associate Doctors: Build Your Specialty Growth System

There's a moment in every specialty service conversation where the patient either leans in or checks out. And in dry eye, that moment usually has very little to do with the machine. It has to do with whether the patient understands what the doctor sees, why it matters, and what happens if they do nothing. That's where this week's Power Hour with Dr. Todd Cohan, Owner of Midwest Dry Eye Center and…

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For the Next 48 Hours, The Eyecare B.O.S.S. Book Is Completely Free

By overwhelming request, we've decided to do something special for our Power Hour listeners. As a thank you for being part of the community, we've partnered with Amazon to make the Kindle version of The Eyecare B.O.S.S. book completely free, only for the next 48 hours. If you've listened to our recent Power Hour episodes introducing The Eyecare B.O.S.S., you know this isn't just another business…

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