The Post War Cards Newsletter #367

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Last week, after I shared The Original Photo Behind Roberto Clemente’s 1963 Post & Jell-O Cards (see NL #362), another collector reached out to let me know about the serious cache of original photos available on eBay right now, noting how gorgeous the photos are, and what a testament they are to just how lousy the printing job on the 1963 set was!

A few of my favorites include Gil Hodges (eBay link), Roman Mejias (eBay link), Roger Maris (eBay link), and Don Mossi (eBay link).

If you’re interested in a quick overview, check out SABR’s Post Cereal Issues from 1961–1963, and if you’re really into the niche, you need to track down some of Dan Mabey’s books.

And now is as good a time as any to share the coolest Post item I saw at this year’s National: a complete 1962 Post Bran Flakes box. Hello, Roberto Clemente!

And finally, some more Post-related posts from newsletters past:

• NL #118: 1961 Post Ceral Baseball Uncut Lot & 1963 Production Boards

• NL #145: 1963 Jell-O Complete Box Uncut Proof Sheet

• NL #268: 1962 Production Numbers

I’ve added a couple of new features to PostWarCards Wire. First is From the Hobby Archive, where I’m sharing old hobby photos, newspaper ads, trade magazine scans, auction material, card show ephemera, and whatever else catches my eye, basically, preserving the history of the hobby, one scan at a time.

The other one surprised me a little. When I launched the site, I didn’t really think about the fact that I was also building a permanent, searchable hobby-intelligence database. Every story the Wire collects is archived, so there are already thousands of hobby articles, videos, podcasts, newsletters, and industry updates going back to launch. I’ve now made that database searchable. Type in something like 1952 Topps, Mickey Mantle, or wax pack, and you can search across everything the Wire has collected.