Where are the conviction politicians we need?
I’ve been thinking lately about Mike Synar.
2026 Path to Persuasion
A newsletter for progressives on the messaging strategies it's going to take to communicate more persuasively in the lead up to the 2026 elections including waging 2025 battles in ways that forge an electoral path to persuasion.
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Latest episodes
MSF responds to an Ebola outbreak -- again
As you read this, in the face of the Ebola outbreak in DRC, Doctors Without Borders/Médecins Sans Frontières (MSF) is mobilizing teams with experience responding to this dreaded disease.
The High Cost of Democrats Ignoring Our Weakest Link
Through decades of helping some of America’s leading nonprofits shape and strengthen their messaging, I saw the same pattern emerge over and over.
No Kings: its power (and the gap it can't fill)
Wow.
Messaging Pitfalls: A War in Iran Case Study
A disturbing battle of weak narratives at a time of crisis.
One of our Greatest Orators (and so much more)
NOTE: From time to time, I share the content of my free email-based Monday on Message memo with my Substack audience.
What do you say at a time like this?
NOTE: I don’r usually cross post between my Monday email newsletter on persuasive nonprofit messaging and my more electorally focused Substack.
One Election, Two Conversations
The challenge at the heart of the 2026 elections
Hey Democrats, Read This Book
Remember the point last year when Abundance by Ezra Klein and Derek Thompson was all the rage.
What gives cultural attacks their real power
There’s a revealing anecdote in the Project Enduring Majority: A Roadmap to Win America report that I keep returning to.