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Out There

Notes on observations on people, ideas, behaviours and movements from Out There, the real world beyond the screen. Delighting in the unusual, exploring the uncomfortable. From the desk of Becca Magnus, strategist, writer, mischief-maker and make-believer.

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On silence, shame spirals, and what next for this substack.

I’ve been dead quiet.

Out There: Locked-Up Groceries, Stealth Wealth & A Lunchtime Robbery

Or, how my fiancé got his phone nicked by wild children in the middle of a lunch service

Out There: Push your creative ideas until they break

An exercise for pushing your strategic thinking fast

Out There, Vol. 4: The most unJanuary of Januaries, micro studios, tea

Or, where can I find a decent cup of tea in London that does cost FIVE WHOLE POUNDS FOR HOT WATER AND LEAVES AND NOT EVEN A BISCUIT

Out There: What happens when sisterhood fails

AKA the WTF Allbright edition

Out There: Dumbphones, David Lynch, and Plov

Online life is too much. We're switching off. Literally.

Out There: The Soft Life, Robot Friends and EVs

2025: We're over resolutions, and it's no wonder why.

Getting Out There Again: Field Notes from a Professional People Watcher

Making sense of humans in an increasingly weird world

Issue 2: Dancing with discomfort

Strategy is uncomfortable. Lean into it.

TrendShot #1: Nerding out is in

The rise of video game worlds in mainstream pop culture