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As we enter the 2nd week of June, we find that WWDC is upon us once again, and as it has been the case since 2024 it is Apple’s second keynote of the year. This year’s WWDC carries extra significance as it marks the end of the Tim Cook era, with this being his last keynote before he hands over the CEO position to John Ternus just in time for the iPhone event in September. Cook is Apple’s longest…
When is a product announcement an experience and not an event? Well we are about to find out this week, but it appears to be when there isn’t a live stream and journalist don’t need to visit Apple Park. Despite the lack of a live stream, we are set to see a number of products being unveiled, but what will they be …. iPhone 17E Now part of the yearly product cycle, Apple is set to announce the…
Apple’s second keynote of the year is set to see the most significant announcement at an iPhone Keynote for a number of years with the introduction of a new iPhone Model, the iPhone Air, to go alongside the iPhone, iPhone E and iPhone Pro in the lineup, but as always the devil is in the details. iPhone In addition to the annual evolutionary spec bumps across the board, the iPhone is finally set to…
We arrive at this year’s WWDC in a bit of an unfamiliar place. Apple has been in the news a lot over the last 6 months, but unusually for them not because of its products. Apple has however become a bit of a pawn in a tariff war. as well as having its own on going spat with the EU regarding the DMA around Apple’s resistance to complying with both the letter and the spirit of the regulations.…
This event follows on from WWDC in June where Apple set the stage for the rest of the year with the announcement of Apple Intelligence. Although this a hardware event, I would still expect the major theme of the keynote to be centralized around Apple Intelligence, with this year’s iPhone hardware updates set to be evolution rather than revolution, especially on the Pro models, but what should we…
WWDC this year is set to be somewhat of an AI showcase across all of Apple’s platforms, but with no new hardware set to be unveiled how will Apple deliver its AI narrative? visionOS and Vision Pro visionOS being the newest of Apple’s OSs means that it’s the one that it is set to see the most significant updates over the course of the next few years, and therefore feature heavily at WWDC. visionOS…