Not because he ran out of words. Not because repetition is a failure of imagination. Martin Luther King Jr. said “I have a dream” eight times in a single speech. He said it because each time the phrase returned, it was carrying more than it was before.
Or this, three thousand years earlier: He maketh me to lie down in green pastures. He leadeth me beside still waters. He restoreth my soul. Same grammatical frame. New content arriving inside it with each line. The phrase is the same. The meaning accumulates.
Anaphora is the repetition of a word or phrase at the opening of successive clauses, sentences, or lines.
In this post, you’ll learn the psychological mechanism that makes anaphora work on readers, and five craft decisions that separate anaphora that builds from anaphora that merely repeats: how to identify the load-bearing phrase, what grammatical form to put it in, how to build an escalation, when to break the pattern, and how to tell whether the repetition is doing work or just decorating the sentence.

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