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Mehdeeka · Apr 15, 2026

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Kayla Medica · Mehdeeka

  • A roundup of things I’ve been doing outside this newsletter (I’ve been BUSY)

  • Some cool marketing things I’ve collected

I come to you sheepishly this week as it’s 9:39pm the night before publishing and I’ve just opened a blank page. I actually do keep a backlog of ideas for weeks when I’ve run dry, but let me be SO honest with you… I can’t be fucked this week. And this kids, is why I run Mehdeeka in seasons, so I can have a break haha.

But there’s actually a lot I’ve been doing so I’m just gonna do a quick roundup of ME in case you aren’t already sick of me.

  • The mega spreadsheet has been updated (it was 2 seasons out of date, my bad)

  • I turned some of the templates that were in there into editable Canva templates you can make copies of. One is for creating a Channel Map and using this as a channel optimisation checklist, and one is the Brand Micro Decisions Template. You can find both (free and ungated) by checking the Featured section on my LinkedIn profile:

And Cap Brief was kind enough to send me a gift link so you can read it without being a paid subscriber.

Read it here

I have mentioned this one before but did you know I curate the Generate Summit agenda and speakers every year? It’s… so much work. We haven’t fully released the speaker lineup yet (we’re announcing in waves) but just know they’re very good!!!

Check out the agenda and buy your tickets before the next price increase!

There’s not enough opportunities for PMMs to meet up so I made one! It’s very casual, we’re just meeting up in Hyde Park for (BYO) lunch. Touch some grass, chill out, and not have to go to an office after work hours and listen to a sales-y panel and stand around awkwardly.

RSVP

Just lunch with friends! If the weather turns, I’ve already secured a backup venue.

  1. The Supernote website is great for product marketing inspo. Value props, use cases, product highlights, and interesting website design. Kind of refreshing after being so deep in SaaS websites!

  2. For a SaaS product page example, Trullion does a good job of mixing in the brand message and pain point up front before getting to the value props

  3. I’ve been so addicted to watching Financial Audit lately, I go through waves of watching and then being so frustrated by it I stop watching and then reels get me back in. If you haven’t heard of it, the host/founder Caleb interviews people about their finances with the hopes of building them a budget and improving their situation but the people who go on the show are…. truly making bad decisions and argue back and Caleb doesn’t throw his punches so it gets rough sometimes. It’s a guilty watch for sure.

Alright, that’s me for this week haha. Back to regular programming next week for 3 more issues then this season is done!!

Love ya

Kayla

Read the original on mehdeeka.substack.com

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