Own and Drive the Message with Proactive Public Relations
Inevitably a challenge to an organization’s brand, reputation, or product will occur and generate angst with scrambling to manage or repair the damage.
Mediums, Messages, & More
Substack home for the M,M,&M podcast covering Public Relations, Corporate Communications, Media and Marketing along with a dose of intriguing and offbeat stories from around the web.
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CEO Communications in an AI World
AI has intensified the public’s desire for authenticity as it rejects an overly staged & excessively commercialized marketplace.
Cracker Barrel Forgot the Brand before the Rebrand
Note to readers: hours after this post was published, Cracker Barrel issued another public announcement retreating from its flop of a rebrand.
Connect with Customers: Add Depth to the Brand
Consumers have serious marketing fatigue.
CEO Communications in an AI World
We are well into the era that mandates chief executive officers move out of the boardroom and the CEO office and into the public arena as the chief spokesperson, brand representative, and overall voice of the company.
Media Notes: the Fastest Rising Source for Breaking News, OTA TV Season Ends with Clear Champion, Cancelled/Renewed Shows for the Fall & Streaming Rankings
In this Media Notes edition of the podcast, we go deep into the data and discuss the research concerning the most popular media channels for breaking news, including the fastest growing source in popularity.
Retreat from Advertising across Media Deepens as Business Pivots to PR Investment
A continuing pivot by business to building, reorganizing or expanding their public relations and media relations is expected to result in a minimum overall growth of 8.3% over the next seven years by dollars invested to nearly $16B according to marketresearchintellect.com.
Public Relations Job Seeker Beware: Media Relations Job Summary Red Flag
Public Relations and Media Relations professionals should think twice about engaging or accepting offers from organizations that insist they have contacts with reporters or editors as it could indicate some serious internal issues that set them up for drama, “failure”, and dismissal and organizations should be wary of individuals equating contacts with media coverage.
Public Relations Investment Returns as Advertising Costs & Frustrations Mount
Investment in Public Relations and Media Relations is growing as organizations pivot to creating, rebuilding or expanding their own programs to better control their brand, messaging, and counter the growing cost and frustration with advertising.
New Era of Public and Media Relations Emerges as Advertising Stress Mounts
New Era of Public and Media Relations Emerges as Advertising Stress Mounts