Wherein I Find Myself Concerned About Sparkles

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This trend of using sparkles (✨) as the visual metaphor when slapping “AI” onto our products has been bothering me lately. It’s not just sketchy to pass off large language models (LLMs) as something magical. There are also deeper implications here about how design plays into Big Tech’s desired narratives. You’ve seen it, I’m sure. Every company under the sun has aligned on the sparkles to…

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