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Mark Evans — Director of Engineering

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Privacy

This is a personal website. It exists to share my writing, talks, and professional background. It is not a product, it does not sell anything, and it does not need to know who you are. 
 What this site collects 
 Nothing directly. There are no analytics scripts, no tracking pixels, no cookies set by this site, no comment system, no newsletter signup, and no contact form. You can read every…

Support

If you’re using one of my Chrome extensions and need help, this is the right place. 
 Getting in touch 
 Email support@markkevans.com . I read every message myself, so please be patient if I’m slower than a support team would be — I aim to reply within a few working days. 
 What to include 
 To help me sort it out quickly, please include: 
 
 The name of the…

Why I Volunteer as a Blood Biker

Most people haven’t heard of blood bikers. The short version: we’re volunteer motorcyclists who transport urgent medical supplies for the NHS out of hours. Blood products, plasma, samples, breast milk, medication. The things that hospitals need moved quickly when the normal courier services aren’t running. 
 I ride for Greater Manchester Blood Bikes. It’s unpaid,…

Why Re-platforming Is a Leadership Problem, Not a Technical One

After leading major re-platforming efforts, I’ve come to believe that the biggest risks in a re-platform aren’t technical. They’re organisational. 
 The Myth of the Big Bang 
 Every re-platforming conversation starts with the same temptation: “Let’s just rebuild it properly this time.” It’s seductive because it feels clean. But it ignores the most…

TIL: Amazon Connect CTR Segments Can Double-Count

While investigating a data reconciliation issue between Amazon Connect and our WFM system, I discovered that CTR (Contact Trace Record) segments can result in double-counting if you’re not careful about how you aggregate them. 
 The Problem 
 Our contact volume reports were consistently showing ~15% higher numbers than what our outsource partner was reporting. The discrepancy was…

Stop Calling It Technical Debt

Every engineering leader I know has had the same frustrating conversation. You’re in a planning session, you raise a concern about the state of the codebase, and you reach for the phrase “technical debt.” The room shifts. Product managers glance at each other. Someone asks if it can wait until next quarter. The conversation moves on. 
 The problem isn’t that your…

Navigating the Re-platforming Journey

Talk Abstract 
 As scale-up companies experience rapid growth and expansion, their once nimble and efficient startup codebase can often become a hindrance to further scalability and innovation. Re-platforming is often the solution — but this presents a formidable challenge. 
 In this talk I discussed the complexities of successfully re-platforming for scale-ups, highlighting the issues…

Building an Engineering Hub from Scratch

In 2019, I relocated from London to Manchester to build Moonpig’s engineering hub from nothing. Not to expand an existing office or manage a remote team from HQ, but to physically move, put down roots, and build a second centre of engineering excellence from the ground up. 
 It was a big personal decision. My life was in London. But I believed, and still believe, that you can’t…

The First 90 Days as an Engineering Director

Every time I’ve stepped into a senior engineering leadership role (at Nested, at Moonpig where I was promoted to Director, and at Zopa), I’ve had to navigate the same tension. You were hired to make things better, and the organisation expects you to operate independently and solve problems from day one. But you also need to avoid making changes for the sake of making changes. 
 The…

A Guide for Recruiters

I first wrote a version of this in 2014. Over a decade later, the same patterns keep repeating, so it’s worth restating how I prefer to work with recruiters. This isn’t meant to be hostile. I genuinely value good recruiters and have made some excellent hires through agency partnerships over the years. But I’ve also wasted a lot of time on interactions that could have been avoided…