# Ahead of the Kirb

Ahead of the Kirb is original reporting, musings and interviews from beauty and entertainment insider Kirbie Johnson. It's a digital magazine without the corporate overlords, honing in on beauty, movies & film; reality tv, real life, and aging.

Page: <https://rssamplifier.com/kirbie-substack-com>  
Feed: <https://rssamplifier.com/kirbie-substack-com.md>

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## [There’s a Playbook for Launching a Celebrity Beauty Brand—Tate McRae and Lindsay Lohan Should Read It.](https://kirbie.substack.com/p/the-celebrity-beauty-brand-formula)

_2026-08-18 · Kirbie Johnson_

I promise you, there's a method to the madness, which should be held in high regard.

## [Looks like Zendaya is Joining the Prada Beauty Family](https://kirbie.substack.com/p/looks-like-zendaya-is-joining-the)

_2026-07-29 · Kirbie Johnson_

…which is a huge win for yours truly, given I’m a Prada Beauty and Zendaya enthusiast.

## [Bringing Back Products From the Dead Should Be MCo's Top Priority](https://kirbie.substack.com/p/is-this-how-mcobeauty-really-starts)

_2026-07-22 · Kirbie Johnson_

How the partnership between the Australian brand and Skindinavia could lead to a more thoughtful strategy.

## [Some Rather Bizarre Sunscreen Drama](https://kirbie.substack.com/p/some-rather-bizarre-sunscreen-drama)

_2026-07-21 · Kirbie Johnson_

Ahead of the Kirb is a reader-supported publication.

## [My New Pop Culture Newsletter: POPTOPSY](https://kirbie.substack.com/p/my-new-pop-culture-newsletter-poptopsy)

_2026-07-15 · Kirbie Johnson_

Hi everyone, Kirbie here.

## [My Hair Wardrobe (In Defense of 5 Hair Brushes)](https://kirbie.substack.com/p/every-product-i-use-on-my-hair)

_2026-07-09 · Kirbie Johnson_

I remember when I first learned about glam squads.

## [You Won't Catch Me Trying XERF.](https://kirbie.substack.com/p/you-wont-catch-me-trying-xerf)

_2026-06-30 · Kirbie Johnson_

At least anytime soon. Let's have a real conversation about this.

## ["Long Overdue": Sonya Dakar Stripped of Her License](https://kirbie.substack.com/p/long-overdue-sonya-dakar-stripped)

_2026-06-24 · Kirbie Johnson_

Her facility license has also been revoked.

## [The Hair Product I Won't Live Without](https://kirbie.substack.com/p/the-hair-product-i-wont-live-without)

_2026-06-18 · Kirbie Johnson_

Welcome back to Hair Week, where I’m taking a look at the hair trends of 2026, plus sharing some insight on the services and products from my own routine.

## [Chovy's Blog: Agentic Coding (Sponsored)](https://crawlproof.com/a/YdfGKUsDuQZR)

_2026-06-18 · **Sponsored**_

Personal posts on agentic coding, moshcode CLI, and security findings.

## [The Next Era of Hair Products](https://kirbie.substack.com/p/the-next-era-of-hair-products)

_2026-06-17 · Kirbie Johnson_

What's on the rise.