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Why They Lie · Jul 13, 2026

How to Assess Credibility?

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Kent Clizbe · Why They Lie

My book, Holistic Contextual Credibility Assessment: A Reality-based Alternative to Deception Detection, provides the theoretical background explaining why all methods of Deception Detection based on body-measurements are bogus.

Micro-expressions? Bogus.

Heart rate? Bogus.

Eye movements? Bogus.

Blood pressure? Bogus.

Finger sweat? Bogus.

Voice stress? Bogus.

Body language? Bogus.

Brain scans? Bogus.

Any indicator based on measuring movement/action/state of some part of the body? All bogus. All the charlatans babbling on YouTube, TedTalks, conferences; selling services, tools, equipment, consulting based on body monitoring? All bogus.

All that debunking was greatly needed at the time of publication.

But…HCCA also provides an approach to Assessing Credibility that does work.

See the book for full details behind each step of the approach.

Then, use the Job Aid below to apply the HCCA approach, step-by-step:

Let me know how it goes.

Read the original on kentclizbe.substack.com

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