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Your first version doesn't need to be perfect — it needs to exist. In episode 115 I talk about why perfectionism keeps creative people stuck, how Parkinson's Law can actually work in your favour, and what genuine momentum looks like when you stop waiting to be ready. More
I scrapped an episode I wasn't sure about and had a real conversation instead. No script, no outline — just me coming back from a Frankfurt weekend, processing aphantasia, Rick Rubin, brain space, and why a coaching session is a container for the thinking you can't do on your own. More
That “book a free discovery call” button can feel pricklier than it should. In this short episode I walk you through exactly what happens — what a discovery call is, what it definitely isn’t, and why curiosity is all the preparation you need. More
Most creative people are somewhere in the middle with AI — not fully using it, not fully avoiding it, just vaguely stuck. In this episode I name that feeling, draw a clear line between organising and creating, and land where it matters most: your branding. With three reflection questions to take away and a values filter to use going forward. More
A personal, reflective episode recorded from my brand new praktijk in Rotterdam. I trace why I bootstrapped everything, never took investors, rebuilt the brand more than once, and kept going. I name PDA (Pathological Demand Avoidance) directly and connect it to my distrust of ready-made systems — in business, fashion, and interiors. And I name the one thing that kept me from becoming a cynic…
You shared something once, heard nothing back, and quietly decided it wasn't working. But here's what's actually happening: most people didn't see it, and of those who did, many weren't ready to receive it in that moment. Marketing research tells us people need to encounter a message 7–10 times before they even register it — and 15–20 times before it starts to feel familiar. Silence isn't…
As I wrap up 2025 and head into my Christmas break, this episode is all about intentions — not productivity, not planning, not goals. Just a gentle exploration of what we truly want for the year ahead. Inspired by the wishes shared inside the Business Circle, I walk you through a simple intention-setting process designed for creative, thoughtful, slightly tired humans. If you’re craving more ease,…
In this episode, I explore whether you are your brand as a small creative business owner. I move beyond fonts and logos and talk about branding as a personal compass: a way to make decisions, stay aligned with your values, be as private as you need, and still show up clearly for your people. More
Planning doesn’t have to kill creativity. In this episode, I share how I plan with a neurodivergent, creative brain—lightly. I separate ideas from tasks , choose one daily priority , and use soft time blocks guided by energy instead of the clock. I talk about how Bullet Journaling® supports me (without needing pretty pages), how I turned my phone into a tool, and why monthly/weekly/daily funnels…
Many smart, creative people quietly resist the idea of coaching, assuming it’s only for those who are lost, stuck or corporate CEO's. In this episode, I unpack that belief and share how coaching can help capable, creative people like you find clarity, courage, and direction. Through personal stories, cultural reflections, and examples from my own work, I show why coaching isn’t a fallback or a…
