Brand Designer Art Director
Feeling grateful for the opportunity to write for a design team as large as automattic.design.Here are some pieces I wrote or co-wrote on the blog. Make sure to explore the blog itself, lots of interesting content. 1. Telex experiments 2. SotW 2024, Tokyo 3. SotW 2023, Madrid 4. Twenty years of WordPress Take a hike [ ]
Did you see the new design for Ferrari by Johny Ive and the team? Do you have an opinion on it? I really don’t. It looks good, but familiar — both in good and bad ways for me. I’ll still try to use Ferrari for my analogy, risking sounding fake, as I’ve never driven one. [ ]
Almost two months since my last blog post. I started this blog recently with the aim of posting at least once per week. That fell through the cracks. What did I do in the meantime? Lots of interesting work at Automattic, some side work, and holidays, of course. I am working on several side projects [ ]
It s often the case that we humans don t appreciate the details. As a designer you are in constant conflict with the world. The world wants to be practical, ship fast and productive, while you want to point to and experience tiny details, take the time for those that you believe really matter. As you may [ ]
Although I was never a photographer, I worked in a wedding photo studio during high school. I assisted the main photographer by handling soft boxes, bags, and helping couples feel at ease during shoots. I also helped with editing and arranging photos in albums, but I rarely took photos myself and never truly felt that [ ]
I ve watched Forrest Gump when I was a kid. Then I watched it again a few times. And I still cannot say it s a movie I fully understood. It s a very well-made piece that coincides with multiple layers of one s life, depending on which angle you are watching it from. You can watch the movie [ ]
A designer should build things. Not just digital ones—those too. Design itself can be a conceptual endeavor, but if you don’t build anything, you’ll never know what it truly takes to bring something to life. Nor will you find satisfaction in the process, as most of your ideas will remain concepts living on your hard [ ]
From a young age, I’ve been explosive whenever I touch, talk about, or listen to anything that interests me. My blood pressure rises, I get anxious in a positive way, and my ego rushes into action. It s a well-known feeling for extroverts. And it’s a feeling that, for most of my life, was tied to [ ]
Everyone has a moodboard, whether they are a designer or not. I have one for the material things I find extremely beautiful—some I own, some are on my wishlist, and some simply to marvel at. There are other moodboards (far more important ones), but this one quite fits the narrow lifestyle interests I have. Even [ ]
I first tried to build a portfolio with WordPress back in 2012. It didn’t really work for me at the time, so I moved on with my life. In the following years, I focused mainly on branding projects, with occasional website work for clients. For development, I always hired others to handle it. In design [ ]